What are the responsibilities and job description for the Communications Specialist position at Marketing Consultancy Lab?
Job Title: Communications Specialist
Location: New Orleans, LA
Department: Communications
Reports To: Communications Manager
Job Overview:
We are seeking a dynamic and motivated Communications Specialist to join our team and enhance our internal and external communication strategies. In this vital role, you will be responsible for crafting compelling narratives that engage our audience and align with our organizational goals. You will work closely with various teams to ensure that all messaging is consistent and resonates with our target demographic.
Key Responsibilities:
- Develop and implement comprehensive communication strategies that align with organizational goals.
- Create engaging content for various communication channels including social media, newsletters, and press releases.
- Coordinate and manage internal communications to ensure consistency and clarity of messaging.
- Collaborate with teams to produce marketing materials that effectively represent the brand.
- Monitor media coverage and prepare reports on public perceptions and trends.
- Conduct research to understand audience needs and preferences, tailoring communication accordingly.
Required Qualifications:
- Bachelor’s degree in Communications, Public Relations, Marketing, or a related field.
- Proven experience in a communications role, with a strong portfolio of written content.
- Excellent written and verbal communication skills, with attention to detail and clarity.
- Strong knowledge of social media platforms and content management systems.
- Ability to work collaboratively with diverse teams and stakeholders.
- Creative thinking and problem-solving skills to develop engaging communication strategies.
