What are the responsibilities and job description for the Marketing Assistant position at Marketing Consultancy Lab?
Job Description: Marketing Assistant
Position Overview:
We are seeking a proactive and detail-oriented Marketing Assistant to join our dynamic marketing team. The ideal candidate will play a key role in supporting marketing initiatives, ensuring campaigns run smoothly, and assisting in driving the overall success of the marketing strategy. This role is perfect for someone passionate about marketing, eager to learn, and ready to contribute to a fast-paced and creative environment.
Key Responsibilities:
- Create, proofread, and edit content for promotional materials, website updates, email campaigns, and social media posts.
- Conduct market research to identify trends, target audiences, and competitive analysis to support campaign strategies.
- Organize and maintain marketing assets, including promotional materials, templates, and databases.
- Support event planning and execution, such as trade shows, webinars, and product launches.
- Collaborate with cross-functional teams to align marketing efforts with overall company goals.
- Maintain and update customer relationship management (CRM) systems to ensure accurate and up-to-date data.
- Perform administrative tasks to support the marketing department, such as scheduling meetings and managing vendor communications.
Qualifications:
- Proficiency in marketing software and tools, such as CRM systems, email marketing platforms, and social media management tools.
- Familiarity with graphic design tools like Canva, Adobe Creative Suite, or similar software is a plus.
- Strong written and verbal communication skills.
- Excellent organizational skills with the ability to manage multiple tasks and meet deadlines.
- Creative thinker with strong problem-solving skills and attention to detail.
