What are the responsibilities and job description for the Marketing Assistant position at Marketing Consultancy Lab?
Job Title: Marketing Assistant
Location: New York, NY
Reports to: Marketing Manager
Job Type: Full-time
About Us:
We are a dynamic company specializing in skincare products, committed to delivering high-quality solutions for our customers. Our marketing team plays a crucial role in driving brand awareness and engagement. We are looking for a proactive and detail-oriented Marketing Assistant to support the team in executing our marketing campaigns and initiatives.
Position Overview:
The Marketing Assistant will provide administrative and operational support to the marketing department. This individual will assist with market research, content creation, social media management, and campaign coordination. The ideal candidate is passionate about marketing, organized, and able to thrive in a fast-paced environment.
Key Responsibilities:
- Help create engaging written, visual, and multimedia content for online platforms.
- Perform market research to identify trends, customer preferences, and competitors.
- Analyze data from marketing campaigns and provide insights for optimization.
- Coordinate promotional events and campaigns, ensuring all logistics are in place.
- Maintain a content calendar and assist with planning and scheduling posts.
- Help manage relationships with external partners, including suppliers and agencies.
- Prepare marketing materials and presentations for internal and external use.
- Track and report on the performance of marketing activities and campaigns.
- Support administrative tasks related to marketing operations.
Requirements:
- Strong communication skills, both written and verbal.
- Proficiency in Microsoft Office Suite and Google Workspace.
- Knowledge of social media platforms (Instagram, Facebook, Twitter, etc.).
- Basic knowledge of SEO, SEM, and content marketing.
- Strong organizational skills with attention to detail.
