Director, Retail Consultancy (on-site)

Mars United Commerce Powered by Marilyn is a global commerce company that delivers all the solutions clients need to grow their business today and tomorrow. Founded by the late Marilyn Barnett, we’ve become global leaders in four key commerce disciplines – Strategy & Analytics, Digital Commerce, Content & Experiences, and Retail Consultancy – that together form a United Commerce Ecosystem that provides all the expertise clients need to navigate the commerce marketing landscape. Our 800 Martians across North America, Europe, Australia, New Zealand and Asia exist to drive growth for our people, our clients, and our communities all across the globe.

We are seeking a Director, Retail Consultancy to work on-site with our client. The Director is the owner of the Small Format (Walgreens, Convenience Channels) retail business, leading business strategy and performance, connected commerce programming, and thought leadership. Their key duties include development of annual planning efforts and strategic briefs, oversight of ongoing plan development, driving flawless execution, and leading reporting and recommendations based on key insights and data analysis. Ownership includes relationship development and collaboration with their sales team, retailer and internal/external partners to ensure full strategic alignment, inclusive of media strategy. They own and actively direct the retail media relationship, development of plans to achieve objectives and executional excellence to ensure business objectives are achieved.

The Director proactively delivers ongoing thought leadership, new/innovative and creative solutions to drive business performance. They drive connectivity via Marilyn data tools and analytics, to drive program recommendations. They lead national media agency relationship development and partnering with internal cross functional teams. The ideal candidate is a strategic storyteller with a growth mindset willing to roll up their sleeves to solve problems and share what they learn with their cross-functional partners. Candidates must reside in a commutable distance to Plano, TX.

PRIMARY RESPONSIBILITIES:

• Provide thought leadership, impacting/contributing to client’s ways of doing business in the drug and value channel
• Collaborate with retailer to ensure full strategic alignment of all plans and programming, inclusive of omni/shopper strategy and plans, media strategy and media plans
• Act as a change agent/impact player from both an internal and external perspective
• Expand assigned business through identification of growth opportunities within your retailer or class of trade
• Identify key performance metrics and strategic thinking to create joint business plans that influence key stakeholders and drive conversion online, in-app, and in-store.
• Owner of the retail media relationship specific to the retailer
• Leads discussions on mid-campaign optimizations and final recap recommendations
• Supports implementation of all programmatic/DSP and DDM activation and testing
• Demonstrate financial responsibility related to scope of work, hours management and staffing needs.
• Develop annual business plans, setting short- and long-term strategic course for growth of assigned business
• Build strong relationships with retailer while working closely with cross-functional teams including media, consumer marketing, trade development, operations, merchandising, and category managers, directors and buyers
  
  

SKILLSETS REQUIRED:

• Deep Customer Expertise: Expert at audience creation, analyzing program performance, and unlocking value-added opportunities to drive conversion at small format retailer
• Strategic thinker with strong negotiation and communication skills
• Bachelor’s degree in advertising, marketing, business, or related field - MBA preferred
• Minimum of 8 years of marketing, ecommerce, media or advertising experience with Small Format Retailers (i.e., Drug, Convenience Channels)
  
  

Mars United Commerce is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.

Mars United Commerce has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.

Compensation Range: $75,000 - $110,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be February 28, 2025.

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