Customer Marketing Analyst

Job Description:

The Customer Marketing Analyst is responsible for helping Mars Food and Nutrition achieve its operating plan by supporting the development and tracking of the execution of sales go-to-market strategies. This role is a liaison between regional sales and marketing and supports the central development and implementation of new products, merchandising, new business building, and annual planning. This role will assist in projects and strategies that drive retail display growth and execution excellence through working with cross-functional teams and outside vendors to deliver merchandising opportunities. This role will also turn data and analysis into actionable customer insights that shape the business.

What are we looking for?

Minimum Qualifications:

• Bachelor's Degree, or equivalent work experience
• 2 years of experience in Sales or Category Management
• 1 year of business analytics experience
• Experience working with syndicated data software (e.g., Nielsen, or IRI)
• Experience working with Microsoft Office programs specifically Excel and PowerPoint
• Ability to travel up to 15% of the time
  
  

Preferred Qualifications:

• 2 years of experience in Sales or Category Management in the CPG industry
• 2 years of Business Analytics experience in the CPG industry
• Experience selling or tracking retail execution programs
  
  

What will be your key responsibilities?

• Support retail display excellence across US Retailers through tracking, reporting, and analysis of execution and ROI. Manage the display portfolio of existing and new projects.
• Assist with distribution opportunities focusing on forecasting and tracking of new item innovation and retailer reset activity. This includes supporting innovation launch readiness.
• Collaborate with sales and marketing on the design and execution of signature brand programs and business opportunities.
• Demonstrate strong communication and organizational skills to assist with materials supporting best practice sharing, annual sales planning, and innovation.
• Assist in the analysis of syndicated and attitudinal data for trends, and make recommendations on opportunities to pursue
• Achieve goals by applying expert knowledge to make decisions and to influence others.
  
  

What can you expect from Mars?

• Work with diverse and talented Associates, all guided by the Five Principles.
• Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
• Best-in-class learning and development support from day one, including access to our in-house Mars University.
• An industry competitive salary and benefits package, including company bonus.
  
  

The base pay range for this position at commencement of employment is expected to be between the range listed below, however, base pay offered may vary depending on multiple individualized factors, including but not limited to, market location, job-related knowledge, skills, and experience. The total compensation package for this position may also include other elements, if eligible, including variable pay, medical and dental benefits, participation in 401k plan, and paid time off benefits. Eligibility for these additional elements depend on the position offered and the employee’s work schedule (i.e., part-time schedule, store associate). Details of participation in these benefit plans will be provided if an applicant receives an offer of employment.

USD 81,944.00 - USD 112,669.00