E-Commerce Sales Manager

Description

At MARSHALLTOWN ,we pride ourselves on creating a healthy company culture where new and good ideas are embraced, where excellence and effort are rewarded, decisions are made efficiently, and where we have the resources available in our top-notch facilities to accomplish the goals in which we set out to achieve. Our team strives to problem-solve the constantly evolving needs that arise at our facilities. If being a part of a team that aims to manufacture superior quality tools, works hard, is nimble, and challenges the status quo, then joining the MARSHALLTOWN  team is the right opportunity for you! 

Position: Ecommerce Sales Manager

The Ecommerce Sales Manager is responsible for managing the online strategy for MARSHALLTOWN.  This includes product assortment across our website, MARSHALLTOWN.com, as well as partner platforms with Amazon, Lowes, and The Home Depot.  This individual will be responsible for optimizing merchandising strategies, and driving sales and profitability through effective product planning, digital merchandising, and content placement. This role collaborates closely with the Marketing, Business Initiatives, IT, and Product Category Team.

Key Responsibilities:

• Manage and curate the online product assortment to align with customer demand, seasonal trends, and content brand strategy.
• Execute online merchandising strategies, optimizing product placement, categories, and filters to enhance the customer journey.
• Develop and execute the overall online sales and growth strategy to achieve sales targets
• Coordinate with the Marketing and Category Team to align product launches with campaigns, promotions, and SEO strategies.
• Implement data-driven changes based on performance metrics and consumer insights.
• Ensure product descriptions, images, and pricing are accurate, consistent, and aligned with brand standards.
• Prioritize the development A content working closely with Marketing.
• Implement best practices for product page optimization to improve SEO rankings and drive traffic.

Qualifications

Qualifications:

• Bachelor’s degree in Marketing, Communications, Business or a related field.
• 3-5 years of experience in ecommerce merchandising or product management.
• Strategic thinker with the ability to execute innovative initiatives to drive business results.
• Knowledge of SEO and digital marketing principles.
• Proficiency in ecommerce platforms such as Amazon.
• Strong analytical skills with the ability to interpret data and trends.
• Highly organized with strong project management skills and the ability to manage multiple priorities in a fast-paced environment.
• Results-driven mindset with a passion for exceeding sales targets.
• Ability to work effectively both independently and as part of a team.
• Strong collaboration and communication skills.

MARSHALLTOWN offers comprehensive total rewards packages to include competitive wages, matching 401k retirement plans, Dental, Traditional and High Deductible Health Plans with employer HSA contributions, Life Insurance, and vacation eligibility, just to name a few.

MARSHALLTOWN is proud to provide equal employment opportunity to individuals regardless of race, ethnicity, color, creed, religion, gender, age, national origin, marital status, sexual orientation, gender identity or expression, genetic information, protected disability or veteran status, or any other characteristic protected by state, federal or local law.