Vice President of Communications & Marketing

Critical features of this job are described under the headings below, but subject to change based on business processes or other business-related reasons.

Make sure to apply with all the requested information, as laid out in the job overview below.

POSITION SUMMARY

The VP of Communications and Marketing leads the organization’s efforts to promote the work and brand of Martha O’Bryan with a twofold objective : engage middle Tennessee individuals, companies and institutional stakeholders in the mission and build on our national brand which involves system change, model building and policy improvements. Working closely with the Executive team, particularly the CEO, COO and the CDO, this position leads the creative efforts of MOBC across all program areas with particular focus on the relational fundraising marketing tools for Middle Tennessee campaigns, communications and creative projects of the TAEM initiative and marketing of Martha O’Bryan’s national impact in regarding to our systems change efforts. As the organization’s lead creative position, the VP will be central to our efforts in 2025 regarding brand, impressions, and message.

ESSENTIAL DUTIES AND RESPONSIBILITIES

The special demands described here are representative of those that must be met by a staff member to successfully perform the essential duties and responsibilities include the following :

• Support brand positioning and strategy to elevate visibility and awareness of all entities associated with The Martha O’Bryan Center.
• Lead, create and execute innovative, creative concepts for marketing projects, events, campaigns and donor communications approved by the CEO and Executive Team.
• Manage workflow, priorities and multiple projects and campaigns at once.
• Lead and facilitate all creative projects across the organization, working with internal staff and outside creative services.
• Directly oversee cross-functional creative graphic design, photography and video, including those directly associated with the TAEM project (Tennessee Alliance for Economic Development).
• Produce and direct visual content for print, digital and other mediums and lead the creative process and oversee the work of the team performing quality control proofing and, revising designs until acceptable results are obtained.
• Works with the CDO and the Development team, to create promotional materials and annual fund solicitations, including other communications for promotion on social media and electronic news outlets.
• Provides logistical support for creative projects across the organization.
• Stay current with the latest industry, style and creative trends.
• Other duties may be assigned.

Physical Demands

Position may involve bending, moving, lifting and carrying material weighing up to 10 pounds; standing and sitting, intermittently each day; working in all weather conditions.

Travel Requirement

MINIMUM QUALIFICATIONS

The requirements listed below are representative of the knowledge, skills, and / or abilities required.

Education and Experience :

The above qualifications express the minimum standards of education and / or experience for this position. Other combinations of education and experience, if evaluated as equivalent, may be taken into consideration.

Knowledge and Abilities :

THE MARTHA O’BRYAN CENTER IS AN EQUAL OPPORTUNITY EMPLOYER

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