Demo

Vice President - Match

Match Group
Dallas, TX Full Time
POSTED ON 3/2/2025
AVAILABLE BEFORE 4/26/2025

We are looking for a dynamic Vice President to lead revenue growth and brand expansion specifically for Match in the U.S. market. This role is pivotal in driving strategy, optimizing revenue, and aligning cross-functional teams to achieve ambitious growth goals—all while fostering a strong, collaborative culture within our U.S. team.


This position will be based in Dallas and report into the CEO for our Meetic & Match brands. 


Match Group is a leading provider of dating products across the globe. Our portfolio includes Match, Tinder, Hinge, PlentyOfFish, The League, and others, each designed to spark meaningful connections for singles worldwide. Creating a sense of belonging doesn’t stop at our products - it’s the foundation of every team we hire.

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Revenue Growth & Optimization:
  • Own revenue management and optimization for Match U.S., identifying new opportunities for growth.
  • Lead cross-functional collaboration with Finance, Media & Measurement, Go-to-Market, Brand, Customer Care, and other stakeholders.
  • Conduct and lead weekly business reviews to track performance and align teams.
  • Provide regular reporting and insights to the CEO of Match/Meetic.
  • Analyze business performance and implement initiatives to drive revenue.


Marketing Strategy & Brand Growth
  • Develop and execute innovative Go-to-Market (GTM) strategies to drive brand growth, increase active users, and maximize engagement and revenue.
  • Partner with the U.S. Media & Measurement team to refine marketing strategies and optimize the marketing mix.
  • Ensure alignment across Digital Branding, Partnerships, and other brand initiatives.


Brand Leadership & Positioning
  • Oversee the Match brand in the U.S., working closely with the VP of Brand and dedicated brand team.
  • Support brand consistency across North America, Europe (UK, Nordics), and Australia/Japan.
  • Oversee the team responsible for Match Events and experiential marketing efforts.
  • Provide direct and functional leadership to a team of X members.


Support for Ourtime, STIR & Global Collaboration
  • Partner with business leads for Ourtime and STIR/EVEN to ensure optimal marketing activations in the U.S.
  • Work closely with the CMO of Match/Meetic to align strategies across all brands, including Meetic EU.


Data Analysis & Competitive Insights
  • Monitor and analyze key performance indicators (KPIs) to optimize strategy and drive decision-making.
  • Deliver clear, data-driven reports to the CEO and key stakeholders, providing actionable recommendations.
  • Keep a pulse on market trends and competitive intelligence to maintain a strong market position.


What We’re Looking For:
  • Experience - You have at least 10 years of experience in senior leadership roles within highly digital, B2C-oriented brands.
  • Leadership - You have the ability to inspire, influence, and align cross-functional teams.
  • Strategic Mindset - You have strong analytical skills with the ability to turn insights into impactful business decisions.
  • Marketing Expertise - You have deep understanding of 360-degree marketing, including brand, acquisition, and communications.
  • Results-Driven - You have a proven track record of achieving and exceeding growth targets.
  • Excellent Communicator - You have strong written and verbal communication skills, with the ability to present ideas convincingly across all levels.
  • Project Management - You are skilled in leading and coordinating complex, cross-functional initiatives.
  • Market Knowledge - You bring a deep understanding of the U.S. consumer market, industry trends, and competitive landscape.
  • Entrepreneurial Spirit - You are a self-starter who thrives in a fast-paced, dynamic environment.
  • Agility & Adaptability - You have the ability to pivot strategies based on market shifts.
  • Collaboration & Influence- You have a strong ability to build trust and work effectively with diverse teams and stakeholders.
  • Resilience - You stay focused and motivated in the face of challenges.
  • You have achieved a Bachelor’s degree in Business Administration, Marketing, Finance, or a related field.


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Why Match Group?

You belong at a company where all of life’s milestones are supported and celebrated. Here are some of the benefits we are proud to offer:


Mind & Body – Medical, mental health, and wellness benefits to support your overall health and well-being

Financial Wellness – Competitive compensation, 100% employer match on 401k contributions up to 10% (cap at $10,000), as well as an employee stock purchase program to help you feel supported in your financial security

Unplug – Generous PTO and 20 paid holidays so you can unplug

Career – Annual training allowance for professional development and ERG membership opportunities and events so you feel connected and empowered in your work, mentormatch 

Family – Families come in all shapes and sizes so we offer 20 weeks of 100% paid parental leave, fertility, adoption, and child care resources, as well as pet insurance and discounts  

Company Gatherings – We host fun happy hours and company events where our employees get to know each other and build a sense of connection and belonging!


We value diversity at our company and will never discriminate based on someone’s race, religion, color, national origin, general, sexual orientation, age, marital status, veteran status, or disability status.

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