What are the responsibilities and job description for the Corporate Brand Strategist | New York, NY | Hybrid 3 days onsite position at Matlen Silver?
Description
Job Title : Corporate Brand Strategist
Location : New York, NY 10010 - 3 days onsite
Duration : 6 months possible contract to hire for the right person
Hourly pay : Up to $100 / Hr. W2 only
- Due to client requirement only USC may apply
No C2C or W2 referrals please
As part of our client's corporate brand strategy team, you will be responsible for developing an enterprise-level brand architecture to support the company’s strategy for growth and brand essence. Brand architecture work will require rapid immersion into the company’s lines of business, audiences, and existing value propositions (covering consumers, employers, associations, financial advisors, institutional clients, and employees). The new brand architecture will need to define the connective tissue across lines of business and audiences as well as distinguishing strategic elements. The Brand Strategist will develop the brand architecture with the support of the VP, Brand Strategy and stakeholders across the enterprise. The Brand Strategist will also work closely with external branding partners to leverage the brand architecture output to optimize and expand the organization's sub-brands in-market (including sub-brand positioning, naming, and identity development). An important area of focus will be affluent and HNW consumers related to advisory solutions and targeted support models / consultative services.
Qualifications :
About Matlen Silver
Experience Matters. Let your experience be driven by our experience. For more than 40 years, Matlen Silver has delivered solutions for complex talent and technology needs to Fortune 500 companies and industry leaders. Led by hard work, honesty, and a trusted team of experts, we can say that Matlen Silver technology has created a solutions experience and legacy of success that is the difference in the way the world works.
Matlen Silver is an Equal Opportunity Employer and considers all applicants for all positions without regard to race, color, religion, gender, national origin, age, sexual orientation, veteran status, the presence of a non-job-related medical condition or disability, or any other legally protected status.
If you are a person with a disability needing assistance with the application or at any point in the hiring process, please contact us at email and / or phone at : / / 908-393-8600
Salary : $100