What are the responsibilities and job description for the B2B Marketing Executive position at MaviTech Professional Services LLC?
MaviTech Professional Services LLC is seeking an experienced B2B Marketing Executive to drive business growth through strategic marketing initiatives.
Responsibilities:
- Strategic Marketing Planning
The B2B Marketing Executive will develop and implement comprehensive marketing plans to achieve business objectives.
They will conduct market research to identify industry trends, competitor strategies, and customer needs.
The candidate will analyze marketing performance data and provide actionable insights and recommendations.
- Digital Marketing
The B2B Marketing Executive will oversee and update company social media profiles with industry news, product updates, and success stories.
They will assist with SEO optimization and website content management to boost online presence.
The candidate will support paid ad campaigns and monitor performance.
- Lead Generation
The B2B Marketing Executive will assist in creating and executing email marketing campaigns designed to nurture leads and retain customers.
They will support trade show and event organization, including booth setup, promotional materials, and follow-up communications.
The candidate will collaborate with the sales team to develop targeted marketing strategies that drive lead generation and improve conversion rates.
- Market Analysis
They will analyze marketing performance data and provide actionable insights and recommendations.
The candidate will maintain and update CRM systems with the latest marketing and sales information.
Requirements:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 1-3 years of experience in Marketing, preferably in B2B, manufacturing, or packaging industries.
- Strong writing, communication, and storytelling skills.
- Experience with digital marketing tools (Google Analytics, SEO tools, and email marketing platforms).
- Social media management and content creation expertise.
- Ability to analyze marketing data and translate insights into actionable strategies.
- Knowledge of design software (Adobe Creative Suite, Canva) a plus.
What We Offer:
- Competitive salary, benefits, and bonus opportunities.
- PTO/Holidays.
- Opportunities for professional development and career advancement.
