What are the responsibilities and job description for the Senior Art Director- A23oH position at McCann Health London?
Job Description
JOB SUMMARY
The Senior Art Director (Sr. AD) is responsible for the execution of creative from concept to layout, through to finished art. Meeting client's marketing strategies and objectives within specified deadlines.
ESSENTIAL FUNCTIONS
Creation and Execution
Develop smart, single-minded ideas that are on strategy. Works collaboratively with creative and account partners. Direct members of staff to ensure proper production of campaign elements.
Strategic Thinking
Understand marketing plans including objectives and strategies and how success will be measured. Participate in strategic and tactical meetings and contribute innovative ideas, tactics, and copy appropriate to the client marketing strategy.
Relationship Management
Coordinates creative materials across other disciplines
Business Management
Possess working knowledge of product challenges in relation to overall market
Cross-functional Collaboration
Collaborate and communicate with team members in a productive manner to ensure goals are being met and to attain / maintain creative vision outlined for the agency
JOB DUTIES & RESPONSIBILITIES
Strategic Thinking :
- Participate in strategic and tactical meetings with client and account team to develop effective advertising campaigns reflecting the clients objectives.
- Work independently as well as with copywriters to develop creative and effective advertising concepts from ideation through final projects.
- Develop layouts of rough ideas.
- Develop multiple concepts / campaigns for assigned products / projects in partnership with senior copywriter and account team.
- Able to defend strengths of existing concepts while remaining open to input and further explorations.
- Explores / develops / produces innovative ideas that are on strategy.
- Proactively solves creative problems.
- Incorporate and / or explore client suggestions and directives, resolves questions and concerns, and oversees objections.
Execution :
Relationship Management :
Business Management :
EDUCATION
Bachelors Marketing, Advertising, Communications, or Related Field
LICENSES & CERTIFICATIONS
N / A
EXPERIENCE
3 years Marketing / Advertising Business
KNOWLEDGE & SKILLS
Adobe Creative Suite
Solid knowledge in Adobe Creative Suite (Photoshop, InDesign, Illustrator)
COMPETENCIES
Communication
Is attentive and shows interest in the subject; Expresses ideas clearly and accurately
Organization
Creates clear goals, identifies and finds the resources (e.g. time, people, materials) needed to achieve them, and schedules tasks so that work is completed on time
Problem Solving
Shows interest in finding the cause of problems, looks for and chooses effective solutions and takes the necessary action to resolve them
Collaboration
Ability to work effectively in a team environment to build and foster collaborative environment
SALARY
80,000 to $110,000 annually
The salary range for this position is noted within this job posting. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current / former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's / applicant's background, pertinent experience, and qualifications.
For U.S. Job Seekers It is the policy of IPG Health and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE / AA / M / D / V / F.
Salary : $80,000 - $110,000