What are the responsibilities and job description for the Sales Development Representative position at McClatchy Media?
McClatchy is a media company focused on local news and advertising. They offer various digital and print advertising options, including display ads, video ads, sponsored content, and newsletter placements. Their digital media properties reach millions of unique visitors per month. McClatchy emphasizes its commitment to quality journalism and its ability to connect advertisers with local communities. They have a long history and a strong presence in multiple markets across the United States.
This position is remote and can be situated in any city within Flordia.
The Opportunity
The Sales Development Representative is tasked with identifying and generating sales opportunities through both inbound and outbound calling activities. The right candidate will work well under pressure, think out of the box, easily initiate relaxed but informative two-way phone conversations with prospects, and be highly self-motivated. The right candidate will also understand how to assess a company’s needs and cater the outreach to each prospect specifically.
What You'll Do
Our impact is growing every day. 30 growing markets. Over 65 million monthly readers. 56 Pulitzer Prizes. A strong portfolio of dynamic partnerships and smart investments. Our award-winning journalism, digital reach, and commitment to innovative growth have never been stronger.
As a member of the McClatchy family, you are part of a flexible, empowering, and exciting culture dedicated to creating a work/life balance and consistent opportunities for growth—a place where you have a voice and the ability to impact our future. It’s an exciting time to be here. Our company is experiencing the most transformative period in its history. We’re growing rapidly in the digital space and delivering award-winning journalism in innovative ways.
McClatchy strives to be an employer of choice, and our benefits package is made with this goal in mind. With a focus on well-being and daily life, our package options include healthcare coverage for employees and their families, financial protection from expected and unexpected expenses, multiple no-cost wellness resources and even coverage for four-legged friends.
Our overall benefits package also includes a 401(k) with employer match, competitive paid time off and corporate holidays, and a variety of mental health benefits. For more information on McClatchy's benefit plan, please visit McClatchyLivewell.com.
This position is remote and can be situated in any city within Flordia.
The Opportunity
The Sales Development Representative is tasked with identifying and generating sales opportunities through both inbound and outbound calling activities. The right candidate will work well under pressure, think out of the box, easily initiate relaxed but informative two-way phone conversations with prospects, and be highly self-motivated. The right candidate will also understand how to assess a company’s needs and cater the outreach to each prospect specifically.
What You'll Do
- Follow up on inbound marketing leads and identify qualified opportunities providing appropriate levels of information at the right time for interested prospects.
- Be responsible for educating and developing prospects leading to hand-off to sales teams.
- Create target prospects lists and penetrate key accounts.
- Cold call into prospects generated by a variety of outside sources.
- Identify key players, research and obtain business requirements, and present solutions to begin the sales cycle.
- Profile strategic accounts identifying key individuals, researching and obtaining business requirements, and presenting solutions to start the sales cycle.
- Set appointments for our McClatchy account executive team when a lead reaches a qualified stage.
- Nurture new marketing leads by educating and developing prospects until they are ready to speak with an Account Executive.
- Collaborate with sales and marketing team members on a strategic sales approach.
- Ensure successful follow-through of sales cycle by maintaining accurate activity and lead qualification information in our CRM application.
- Identify and qualify new sales opportunities for our Account Executives
- Work with your Account Executives to identify ongoing strategic targets.
- Demonstrate the value of our offering through phone calls, email, LinkedIn and other social mediums.
- Research your target companies and prepare executive summaries to turn your Account Executive into a guru ahead of their calls.
- Diligently update Hubspot, our CRM, to stay current on leads and follow-ups.
- Shadow your Account Executives in meetings and other activities to help you acquire the skills you’ll need for your next role on the McClatchy sales team.
- You possess persistence and resilience: The role of an SDR can be challenging, and rejection is common. SDRs should be able to handle rejection and continue to reach out to potential clients.
- Experience reaching or exceeding weekly/monthly goals/quotas.
- Self-starter who has a desire to learn, grow and excel in their role.
- Excellent phone, writing and listening skills.
- Experience using CRM software to track Sales activity.
- At least 1 year of professional experience.
- Fearless & Experienced Cold Caller
Our impact is growing every day. 30 growing markets. Over 65 million monthly readers. 56 Pulitzer Prizes. A strong portfolio of dynamic partnerships and smart investments. Our award-winning journalism, digital reach, and commitment to innovative growth have never been stronger.
As a member of the McClatchy family, you are part of a flexible, empowering, and exciting culture dedicated to creating a work/life balance and consistent opportunities for growth—a place where you have a voice and the ability to impact our future. It’s an exciting time to be here. Our company is experiencing the most transformative period in its history. We’re growing rapidly in the digital space and delivering award-winning journalism in innovative ways.
McClatchy strives to be an employer of choice, and our benefits package is made with this goal in mind. With a focus on well-being and daily life, our package options include healthcare coverage for employees and their families, financial protection from expected and unexpected expenses, multiple no-cost wellness resources and even coverage for four-legged friends.
Our overall benefits package also includes a 401(k) with employer match, competitive paid time off and corporate holidays, and a variety of mental health benefits. For more information on McClatchy's benefit plan, please visit McClatchyLivewell.com.
Salary : $24 - $31
