Demo

Paid Media Intern

MCD Partners
New York, NY Intern
POSTED ON 1/25/2025
AVAILABLE BEFORE 2/7/2025
M&C Saatchi Performance are looking for a paid media intern to join our account team. The Account team is responsible for managing our agency’s relationship with key clients and supporting the implementation, maintenance and delivery of paid media campaigns across various channels and platforms, including search, social, programmatic and display. They are tasked with implementing and delivering client campaigns as efficiently and effectively as possible through an in-depth understanding of the digital media market.

This is an entry level position and an excellent opportunity for those looking to get into the digital media industry. You’ll be working across a variety of the agency’s clients and will develop a strong foundation in performance media and the necessary skills to progress in the industry.

The ideal candidate will be curious and enthusiastic, with a passion for digital innovation, data analytics, advertising, and technology.

What You'll be Responsible For:

  • Working collaboratively with all internal teams to successfully deliver digital media campaigns – teams include Search and Social, Programmatic, Data and Creative
  • Supporting the account team with the reporting of campaigns through Microsoft Excel and other data visualization tools
  • Helping with the optimization and efficient spending and pacing of clients’ media budgets
  • Helping to maintain and manage campaign performance, tracking and trafficking
  • Supporting on day-to-day management of tech partners such as 3rd party measurement providers
  • Maintaining accurate, accessible and organized documentation
  • Attending relevant training sessions, whether through internal resources, external partners or via webinars
  • Assisting with the following day-to-day tasks on the account(s):
    • Communication and relationship building with media partners
    • Analyzing campaign data to make recommendations to external and internal partners
    • Working with Ad Ops or measurement partners to deliver trafficking links
    • The updating of budget pacing documentation
    • Ensuring campaigns are tracked and measured based on client KPIs
    • Helping to identify and troubleshoot data discrepancies, tracking issues, etc.
    • Reconciling monthly campaign spends


Areas You Will Learn About:

  • Digital marketing strategy development and media planning.
  • Performance analysis and reporting to drive actionable insights.
  • Competitive market research and trend analysis within relevant industries
  • Campaign optimization and tactical budget reallocation
  • How to liaise with external media vendors; including campaign briefing, development of media proposals, and rate negotiation
  • Influencer marketing management and UGC (user generated content) planning & scheduling
  • Goal setting for performance marketing campaigns
  • Digital marketing measurement, attribution and tracking
  • Exposure to ad planning and buying methodologies across Ad networks, Programmatic and Search & social platforms


What You'll Bring:

  • Familiarity with Microsoft Suite (PowerPoint, Excel) and Google Suite.
  • Self-starter who can work independently with minimal supervision.
  • Highly numerate and comfortable with data analysis
  • Strong attention to detail with the ability to meet frequent deadlines
  • Strong presentation and interpersonal communication skills.
  • A team player with a positive attitude
  • A desire to work in fast-paced, quickly changing, technology-focused industry
  • An appetite to learn about digital media channels, particularly mobile


What You'll Get:

  • This is a paid internship opportunity at $21/hour.
  • Flexible work arrangements available, combining on-site and remote work as needed. 4.5 days a week, with half days on Friday.
  • Duration: 12 weeks (3 months)


About M&C Saatchi Group

M&C Saatchi Performance is a global digital media agency, connecting brands to people. We deliver business growth for our clients through effective, measurable, and evolving digital media strategies. We connect specialist expertise, fueled by data, technology, and culture, to help clients navigate, create, and lead meaningful change. The Group operates across five core divisions: Connected Creativity; Passion Marketing; Global & Social Issues; Brand, Experience & Innovation; and Performance Media. Headquartered in London, operations span 23 countries with major hubs in the UK, Europe, US, Middle East & Africa, Asia and Australia. M&C Saatchi Group’s two principles, Diversity of Thought and Brutal Simplicity of Thought, guide how they build teams and solve problems.

All employee information is kept confidential according to General Data Protection Regulation (GDPR).

NO RECRUITMENT AGENCIES.

DM-MCD

M&C Saatchi Group was founded in 1995 and is now the biggest Independent creative agency group in the World. Founded on one core principle, Brutal Simplicity.

Salary : $21

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