Online Sales Counselor

• Act as the first point of contact for all internet and phone leads, engaging potential clients with professionalism and providing a seamless introduction to the McKinley Homes brand.
• Assign qualified leads to the appropriate McKinley Homes Sales Associate, ensuring a smooth handoff for further engagement and consultation.
• Utilize LASSO CRM and other sales tools to efficiently track and manage all leads, ensuring no opportunity is missed.
• Provide exceptional customer service, promptly responding to all inquiries and ensuring that potential homebuyers receive timely, informative, and engaging communication.

• Proactively manage the appointment scheduling for clients, ensuring they are properly engaged and prepared for their meeting with a Sales Associate.
• Work closely with the Sales Associates, and Marketing Teams to ensure client information is accurately communicated and that every prospect is handled with the highest level of care.
• Follow up with potential leads to nurture relationships and maximize the opportunity to convert inquiries into appointments and sales.

• Track key performance indicators (KPIs) through LASSO CRM, including:
• % of new internet leads worked monthly (NEW)
• % of sales calls answered and worked monthly (NEW)
• % of kept appointments/meetings monthly (NEW)
• % of appointment to contract monthly (NEW)
• Initial response time to internet and phone leads (secondary)
• Quality of follow-up (secondary)
• Continuously monitor and improve response times, appointment setting, and follow-up quality to increase sales conversion rates.

• Fully embrace LASSO CRM and other digital tools to track, manage, and report on lead generation and customer engagement activities.
• Become the LASSO expert to assist Sales Associates to utilize the program fully.
• Ensure that all client interactions, from initial contact through to follow-up, are accurately recorded in the CRM, maintaining data integrity and providing actionable insights for the sales team.
• Stay updated on new CRM features and functionalities, adapting to new tools and techniques to enhance customer engagement.

• Demonstrated experience in customer service or sales, with a focus on managing high volumes of inquiries and delivering exceptional customer experiences.
• Ability to quickly build rapport with clients over the phone and via digital channels, ensuring that every potential buyer feels valued and understood.

• Strong background in lead generation, with a proven ability to convert inquiries into sales appointments.
• Experience working with CRM systems (preferably LASSO) to track and manage leads, ensuring that no opportunity is missed.

• Excellent verbal and written communication skills, with the ability to convey information clearly and confidently.
• Highly organized, able to manage multiple leads and appointments, and prioritize tasks to meet performance targets.

• Eager to contribute to the success of the sales team by providing a critical support function that maximizes lead generation and conversion.
• Results-oriented, with a strong drive to achieve KPIs and continuously improve performance.

• Passion for Customers: Dedicate yourself to ensuring every online or phone interaction is positive and reflects McKinley Homes mission to create homes that inspire happiness.
• Excellence: Strive for excellence in all tasks, continuously improving processes to enhance the customer experience.
• Integrity & Trust: Represent McKinley Homes with professionalism and integrity, always acting in the best interest of the clients and the company.
• Teamwork & Collaboration: Work closely with Sales Associates, Marketing, VP of Sales and other team members to ensure a seamless client experience.

• Meet or exceed KPI targets related to lead response times, appointment scheduling, and follow-up quality.
• Successfully manage the flow of leads and appointments, ensuring a high level of conversion from inquiry to consultation.
• Effectively use CRM tools to track and report on all lead activity, providing valuable insights to improve the sales process.

• Competitive salary and performance-based bonuses.
• Comprehensive health, dental, and vision insurance.
• 401(k) plan with company match.
• Professional development opportunities.

Salary : $24