What are the responsibilities and job description for the Brand Manager position at McKinley Marketing Partners?
The Brand Manager will oversee the development and execution of marketing strategies for flagship categories in the North American market. You will own the categories and be accountable for product plans.
Key Responsibilities:
- Develop and implement marketing plans to meet business objectives.
- Conduct ongoing market analysis to provide insights and recommendations.
- Support innovation and product development initiatives.
- Collaborate with various teams to optimize marketing efforts and product strategies.
- Review and create promotional materials to ensure consistent messaging.
- Assist sales teams in achieving targets and distribution goals.
Qualifications:
- Bachelor's degree in Marketing or related field; MBA preferred.
- 4 years of experience in marketing, preferably in consumer or healthcare sectors.
- Proficient in market data analysis and reporting.
- Strong project management and leadership abilities.
- Budget management experience and financial reporting skills.
McKinley Marketing Partners is an Equal Opportunity Employer. All individuals are encouraged to apply, and all applicants will be considered for employment without regard to race, color, religion or belief, ethnic origin, age, sex, sexual orientation, gender identity, disability or veteran status, or any other basis protected by law. Opportunity for all is central to our mission. We strive to reaffirm our commitment to the values of diversity, equity, and inclusion. We push ourselves to new heights to embrace ongoing change and creativity. With this as our goal, we are proud to have reached individuals with diverse backgrounds who possess the talent, energy, and focus to accelerate our mission forward.
