What are the responsibilities and job description for the Marketing Manager Job at MealPal, Inc. in New York position at MealPal, Inc.?

Are you a growth marketer with experience in a variety of channels? Are you a creative problem solver who is ready to drive results?

MealPal is looking for a Marketing Manager to lead new member acquisition. This is a hands-on role combining execution and strategic thinking. You will be managing multiple channels and campaigns across MealPal markets with a focus on customer acquisition. You will have a strong marketing background combining analytical abilities, creative skills, excellent communication and attention to detail.

Responsibilities :

Execute our marketing and communication activities across digital and off-line channels. You will be generating new leads, acquiring new members and winning back lapsed members
Digital channels include (but not limited to) : SEM, paid and organic social, retargeting, affiliate, SEO, referral marketing, influencer and email u002F SMS marketing. Off-line channels may include print, flyering and event activations
Continuously test new channels and creative marketing messaging - helping inform ongoing marketing strategy. Contribute to landing page optimizations and user flow changes.
Track, analyze and report impact of each campaign and optimize for performance with a test-and-learn approach
Work with data and dig into numbers; have a deep understanding of marketingu002F growth KPIs, metrics, and reporting with ability to translate into concrete insights
Partner with design and product teams to create assets needed for marketing campaigns

Requirements :

This role is ideal for candidates with 3-5 years of experience in marketing

Start-up marketing experience is a plus. Generally you are a scrappy self-starter willing to roll up your sleeves and drive projects to completion.

Data-driven with a problem-solving mentality. Strong Excel skills

Familiarity with all social media platforms; creative and witty

Nice to have (but not essential) basic understanding of SQL and prior experience working with a subscription based business

This is a full-time in-office role based in New York, Monday - Friday. It is not a hybrid or remote working role.

Compensation :

Competitive base salary - starting at $100k per year (up to $150k per year for exceptionally experienced candidates)

Meaningful equity and the opportunity to build something

401(k) with Employer Match

Health, Vision, & Dental benefits (healthcare is 100% covered by MealPal)

Paid vacation time

Free lunch and dinner

Opportunity to work with a smart, passionate team

MealPal is an extraordinarily collaborative team building an amazing service for our customers and restaurant partners. We work best when working together. This role will be working full-time Monday to Friday on-site at our office in Midtown Manhattan.

Food is an exciting industry to work in. If you have achieved real success in a b2c environment and are ready for your next challenge - this could be exactly the role you are ready to take a bite out of!

Please click the 'Apply' button below to continue. We will be asking for your name, email, and resume (cover letter optional). Thanks!

Salary : $100,000 - $150,000

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Marketing Manager Job at MealPal, Inc. in New York

What are the responsibilities and job description for the Marketing Manager Job at MealPal, Inc. in New York position at MealPal, Inc.?

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