What are the responsibilities and job description for the Director of Growth Marketing, Care Solutions position at MedBridge Inc.?
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Director of Growth Marketing, Care Solutions
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Director of Growth Marketing, Care Solutions
Fully Remote
- Marketing
Our company is at the forefront of healthcare innovation, driving the commercialization of our Care Solution to transform patient engagement and outcomes. We are seeking an experienced Director of Growth Marketing to strategically lead the market expansion of our Care Solution and commercialize our Pathways product into our self-service business, including physical therapy, primary care, physician groups, and more.
As a senior individual contributor, this role requires exceptional general management , project management skills and strategic thinking to define and execute on growth initiatives. You’ll work cross-functionally to oversee commercialization, product-led growth, and upsell strategies to achieve revenue, market share, and growth goals for our Care Solution within the SMB and Individual buyer segments.
In this role you will :
General Management
Own the Care revenue target for 2025, leading both direct and product-led growth efforts to achieve financial goals for the SMB and Individual markets.
Collaborate with Product, Sales, Marketing, Operations, Finance, and Partnerships teams to execute commercialization strategies.
Project Management
Lead the development and execution of GTM plans, ensuring alignment between Product, Sales, Marketing, and Enablement teams.
Manage initiatives to expand Pathways into high-growth sectors like physician groups and primary care, tailoring strategies for each segment.
Drive partnerships with industry stakeholders to expand Care adoption and market reach.
Conduct research and competitive analysis to inform marketing strategies and product positioning.
What You Need to Succeed :
Salary Range : $155,000 - $175,000 10% Bonus
At Medbridge, salary ranges are assigned to a job based on 3rd party salary benchmark surveys. Individual pay within this range is informed by the candidate's skills, capabilities and experience.
We embrace diversity and are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. No matter your background, your orientation, your identity expression, or whatever else makes you unique, if you want to raise the bar and join an amazing team of passionate people, then we'd love to work alongside you at Medbridge.
Now it’s your turn. If you liked what you’ve read and think Medbridge would be a great career choice for you, apply now and our Talent Acquisition team will follow up with you shortly after.
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Salary : $155,000 - $175,000
