What are the responsibilities and job description for the Freelance SEO Strategist position at Media Cause?
Media Cause is an award-winning, mission-driven marketing and creative agency that helps nonprofits grow and accelerate their impact. We take a people-first approach to developing powerful creative, scalable growth strategies, and targeted communications that connect with individuals across their entire supporter journey: from awareness and recruitment to fundraising and advocacy, and every touchpoint in-between.
Media Cause consists of 70 full-time employees along with a network of talented consultants. We have offices in Boston, Washington DC, Atlanta, and San Francisco, as well as a few team members who work remotely on a permanent basis. Our agency has grown in size every year since our founding, landing on the Inc. 5000 list for the fastest growing private companies in America three times. We have built a strong business, although impact is our North Star. In addition to winning 19 creative and effectiveness awards for our client work in 2021, Media Cause was also honored by Inc. Magazine with a Best In Business Gold Award for our positive impact on our community, our industry, and society as a whole.
Media Cause is looking for a Freelance SEO Specialist to help accelerate the growth and impact of organizations doing good in the world by helping them evaluate, build and implement smart SEO strategies that drive quality website traffic and build organizational awareness of their organization.
Who You Are:
The ideal candidate has 2-3 years of SEO experience across non-profit and/or digital marketing industries. Bonus points for prior agency experience.
We’re looking for people with a passion for driving meaningful results for clients, a hunger to continue learning in the ever-changing digital world, the ability to problem-solve to overcome any challenge, a passion for helping teammates succeed, and a strong desire to change the world.
Skills & Experience Required
- Background, degree, or certification in (digital) marketing or business, certifications in SEO a plus
- Experience with SEO tools such as Semrush, Moz, Screaming Frogs
- Experience with WordPress, Google Analytics, Google Search Console
- Experience with fixing 404 errors, optimizing content
- Experience conducting keyword research
- Experience in performing SEO audits (on-page, off-page, technical)
Knowledge & Skills
- Knowledge of current SEO best practices and techniques
- Analytical, strategic and organized
- Interested in furthering education and knowledge in SEO, staying on top of new trends and updates
What You’ll Do:
- Work with the SEO service lead to create strategies, assess client websites
- Run audits for current and new clients, and present the information to the client with clarity and confidence.
- Assist in taking data and information from audits to create a holistic and complete SEO strategy that is unique to each client, and for multiple clients.
- Research and study the competition to own organic rankings, traffic, and revenue goals.
- Create and/or edit SEO-related content such as titles, H1's, meta descriptions, alt tags, and copy for web pages.
- Understand technical issues, and able to provide recommendations for improvement
- Able to manage SEO projects and follow appropriate deadlines
Most time in your position will be spent directly working with clients and client teams on SEO strategies, implementation, and analysis.
