Content creator

Key Responsibilities :

• Develop scripts, outlines, and talking points that resonate with large organizations and government decision-makers.
• Create promotional content for landing pages, email campaigns, social media, and other channels to drive webinar registrations and engagement.
• Highlight the client's competitive advantages in the marketplace in all content.
• Research : Conduct thorough research, leveraging trusted industry experts and sources to stay up-to-date on trends, challenges, and opportunities in the enterprise and government sectors.
• Identify clients' unique strengths and competitive advantages in these markets.
• Editorial Management : Manage an editorial calendar and tactic inventory for webinar content.
• Plan and track content deliverables to ensure deadlines are met and content aligns with overall marketing strategies.
• Collaboration : Work closely with webinar hosts, subject matter experts, and the marketing team to ensure content meets TFB's branding and strategic goals.
• Audience Focus : Develop content that addresses the specific needs of enterprise and government audiences, focusing on relevant industry regulations, operational challenges, and technological opportunities.
• Editing & Proofreading : Ensure all written content is polished, professional, and adheres to TFB's tone and branding.
• PowerPoint Skills : Create visually appealing and organized PowerPoint presentations for webinars, integrating key messages and data points in an engaging format.

PowerPoint proficiency is a must-have skill for this role.

Performance Tracking : Collaborate with marketing and analytics teams to measure content effectiveness and optimize future webinars based on performance insights.

Qualifications :

• Proven experience in writing for enterprise and / or government audiences, particularly in technology or digital transformation sectors.
• Strong knowledge of market trends, challenges, and regulatory landscapes in enterprise and government.
• Excellent writing, editing, and storytelling skills, with a focus on engagement and clarity.
• Experience managing an editorial calendar and content inventory to meet deadlines.
• Strong research skills, with the ability to work with industry experts to validate content.
• Proficiency in PowerPoint is required, with the ability to create professional presentations that support webinar content.
• Familiarity with webinar content formats and promotional strategies.
• Preferred Skills :
• Experience in technology fields like enterprise software, cloud solutions, or telecommunications.
• Familiarity with content marketing and SEO practices.
• Proficiency with CRM and email.

Technology Requirements :

• Virtual Event Platforms
• Preferably On24
• SFDC
• PowerPoint

Compensation :

The pay rate range above is the base hourly pay range that Aditi Consulting reasonably expects to pay someone for this position (compensation may vary outside of this range depending on several factors, including but not limited to, a candidate's qualifications, skills, competencies, experience, location and end client requirements).

Benefits and Ancillaries :

Medical, dental, vision, PTO benefits and ancillaries may be available for eligible Aditi Consulting employees and vary based on the plan options selected by the employee.

Aditi Consulting LLC uses AI technology to engage candidates during the sourcing process. AI technology is used to gather data only and does not replace human-based decision making in employment decisions.

AditiConsulting

Last updated : 2024-11-20