What are the responsibilities and job description for the International Medical Group is hiring: Social Media Manager in Indianapolis position at Mediabistro?

Job Description

As one of the world's top International Medical Insurance companies, IMG helps individuals and companies of all sizes. Every second of every day, vacationers, those working or living abroad for short or extended periods, people traveling frequently between countries, and those who maintain multiple countries of residence use our products to give themselves global peace of mind®

We are looking to grow our teams with people who share our energy and enthusiasm for creating the best experience for travellers.

SUMMARY

We are seeking a talented and experienced Social Media Manager to join our marketing team. The ideal candidate will be responsible for developing, implementing, and managing our global social media strategy to drive business growth, enter new channels, and enhance our brand's online presence and engagement. This role requires a creative thinker with strong communication skills and a deep understanding of social media trends and best practices. You will collaborate with cross-functional teams (Communication, Creative, & more) to create compelling content, monitor performance metrics, and optimize campaigns across various platforms.

JOB DETAILS

Corporate office is in Indianapolis, IN.
Location : Indianapolis - hybrid and in-office available
Schedule : Day shift position from 8 : 00 am to 5 : 00 pm
Relocation Expenses Reimbursed : No
Qualified candidates must be legally authorized to be employed in the United States. IMG will not be providing sponsorship for employment visa status (e.g., H-1B or TN status) for this position

PERKS

Comprehensive benefits package including Medical / RX / Dental / Vision insurance

401k Plan with company match

Paid Time Off and Company Paid Holidays

Free employee parking

Casual dress environment

Tuition reimbursement plan

DUTIES AND RESPONSIBILITIES

Develop and execute a comprehensive social media strategy that aligns with the company's overall marketing goals and objectives.

Identify target audiences and create tailored content strategies to reach and engage them effectively.

Achieve social media goals and KPIs, and continuously track performance to ensure objectives are met.

Create compelling, high-quality content for various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, TikTok, and others.

Design and produce visual content such as graphics, infographics, and videos, working with designers and video editors as needed.

Ensure content is consistent with brand voice, style, and messaging.

Plan, execute, and manage social media campaigns to drive brand awareness, engagement, and conversions including management of content calendars to ensure timely and relevant posting.

Monitor and optimize campaign performance, adjusting strategies based on analytics and feedback.

Engage with followers and respond to comments and messages in a timely and professional manner.

Foster and grow online communities by actively participating in conversations and encouraging user-generated content.

Stay up-to-date with the latest social media trends, tools, and best practices.

Assist with other Communication team or Marketing Departments projects or tasks as needed.

QUALIFICATIONS

Bachelor's or equivalent degree in Marketing, Business, Communication or related field

3 years of proven experience as a Social Media Manager or similar role, with a strong portfolio of successful social media campaigns

Deep knowledge of social media platforms, trends, and best practices.

Excellent writing, editing, and communication skills (written and verbal)

Strong attention to detail, accuracy, and consistency

Self-motivated, creative thinker, organized, and a problem solver

PREFERRED SKILLS

Understanding of IMG’s products or the insurance industry

Experience working with global brands in international markets & international social media platforms

Multilingual or familiarity with deploying marketing strategies in multiple language

IMG is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, national origin, religion, gender, gender identity or expression, sexual orientation, genetic information, disability, age, veteran status, and other protected statuses as required by applicable law.

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