What are the responsibilities and job description for the Marketing Vice President position at Mediabistro?
Marketing Vice PresidentAbout the CompanyJoin a well-established information marketing business committed to empowering small business owners and entrepreneurs.IndustryMarketing and AdvertisingTypePrivately HeldAbout the RoleWe are looking for a dynamic Marketing Vice President to drive top-line growth and evolve our business model. In this impactful role, you will provide strategic direction for all initiatives aimed at acquiring, engaging, and retaining our members through diverse channels. We're seeking a leader with a robust background in information marketing, especially focusing on membership-based models, and a keen expertise in direct response marketing.As a key player in our mission, the Marketing Vice President will play an essential role in supporting small business owners and entrepreneurs. The ideal candidate will have 10-15 years of marketing experience, including oversight of digital strategies and a solid grasp of direct response marketing techniques. Proven success in a leadership position within an information marketing context is required, along with familiarity with marketing automation tools.If you are a strategic visionary, a creative builder, and have strong skills in team development and mentorship, we want to hear from you! A results-oriented mindset with a focus on P&L management is essential, as is the ability to lead and inspire cross-functional teams. Superior communication, presentation skills, and a Bachelor's degree are mandatory; a Master's degree is preferred.Travel PercentLess than 10%FunctionsMarketing
