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Product Marketing Manager - Risk & Performance

Mediabistro
New York, NY Full Time
POSTED ON 2/12/2025
AVAILABLE BEFORE 5/12/2025

Position Overview :

As a Product Marketing Manager for Risk & Performance, you will play a pivotal role in shaping the success of our products by championing customer insights, driving go-to-market strategies, and establishing market differentiation. This role requires a strategic mindset, cross-functional collaboration, and the ability to position our solutions effectively within the competitive landscape.

Key Responsibilities :

Product Positioning & Messaging

Develop compelling product positioning, messaging, and value propositions that resonate with buyers and decision-makers for our Risk & Performance product.Ensure messaging highlights differentiation and aligns with the company's overarching vision and goals.

Competitive Intelligence & Market Analysis

Conduct in-depth market research and competitive analysis to identify industry trends, opportunities, and threats.Monitor competitor activity and translate insights into actionable strategies for product development and go-to-market plans.Serve as a thought leader by sharing competitive insights with internal stakeholders and integrating findings into sales enablement materials.Customer-Centric Strategy

Collaborate with customer success, sales, and product teams to build a deep understanding of customer needs, pain points, and workflows.Synthesize customer feedback (qualitative and quantitative) to shape product marketing strategies and prioritize innovation opportunities.

Go-to-Market Execution

Lead cross-functional teams in planning and executing successful product launchesDevelop and implement go-to-market strategies and campaigns targeting key verticals and personas.Partner with demand generation and content teams to deliver high-impact marketing materials that drive awareness, engagement, and conversions.Sales Enablement & Collaboration

Equip sales teams with the tools, training, and resources they need to effectively position and sell Risk & Performance products.Create product collateral, presentations, objection-handling guides, and other enablement assets.Design cross-sell and upsell motions to maximize revenue opportunities across the portfolio.You're an ideal candidate for the role if you possess :

Bachelor's degree (MBA is a plus; equivalent experience considered).7 years of experience in Product Marketing financial services experience is a mustDeep expertise in competitive intelligence, market research, and customer insights.Strong ability to distill complex concepts into clear, compelling narratives.Strategic thinker with a data-driven approach to problem-solving.Highly collaborative, with excellent cross-functional communication skills.Excellent writing and communication skillsWhat We Offer

Business casual atmosphereTeam focused culture that promotes innovation and ownershipAccess cutting edge investment reporting technology and expertiseRSUs as well as employee stock purchase plan and 401k with matchPTO and volunteer time off to give back to the communityDefined and undefined career pathways allowing you to grow your own wayWork from anywhere 3 weeks out of the yearWork from home FridaysMaternity and paternity leave

Salary Range$102,000.00 - $144,000.00This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications / skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include : health / vision / dental insurance, 401(k), PTO, parental leave, and medical leave, STD / LTD insurance benefits. Clearwater Analytics is An Equal Opportunity / Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.

Salary : $102,000 - $144,000

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