What are the responsibilities and job description for the Senior Media Buyer position at Mediabistro?
PARTTIME COFOUNDERJoin Our Visionary TeamWe are excited to offer a unique opportunity to join usas an equity cofounder at Launch Legends a pioneering venture that merges Web3 blockchain technology with the burgeoning creator industry. This role places you at the heart of the convergence between Web3 and the creator economy through our innovative Autheo Layer1 blockchain platform with an integrated social platform and the first affinity network WFO (building on Autheo) anextreme sports creator network built on Autheo.What We OfferAs a parttime cofounder you will : Collaborate with a team of seasoned entrepreneurs who have successfully launched ventures nationally and internationally raised capital exceeding $500 million and spearheaded several highrevenue disruptive projects.Work alongside our global team of 75 experts to position Launch Legends as a leader in the creator network with the potential to revolutionize the industry.Receive equity in Launch Legends (Autheo and WFO) and tokens (salary compensation after successful Public Token Sale anticipated January 2024).Project Equity : Autheo (Equity and Tokens) : autheo.comWFO Exteme Sports Network (Equity and Tokens)Launch Legends (Equity) : launchlegends.ioFuture Compensation PlansWhile this is initially an equity and tokenonly role our comprehensive tokenomics plan includes compensation after the successfulpublic token sale anticipated in January where we plan to introduce salaries for both fulltime and parttime positions.About the OrganizationLaunch Lends has been under development for over 3.5 years. We are gearing up to launch : Autheo :
Our Layer1 blockchain with an integrated disruptive social platform for creators to own expand and monetize their networks.WFO : Extreme Sports Affinity Network Built on Autheo to showcase the power of Autheo for affinity network ecosystem launch and growth.Autheo Blockchain Devnet (THEO token) went live November 11 2024. Incentivised testnet together with Node Sale and Mainnet Launch scheduled for December with Public Token Sale in late December or January.These initiatives are set to transform the creator industryprojected to reach $500 billion by 2027 and theextreme sports market an excitingsports sector with over 400 million active partipants worldwide.
POSITION TITLE : Senior Media BuyerLocation :
RemoteAbout the RoleAutheo is looking for a highly experienced
Senior Media Buyer
to join our team and lead our paid media efforts. This pivotal role will drive user acquisition through expertly crafted campaigns across Instagram TikTok YouTube Google and other platforms. Youll manage substantial monthly ad spend across multiple platforms focusing on user acquisition and scaling our growth through performance marketing.The ideal candidate is a datadriven strategist a handson executor and an innovator in user signups and acquisitionfocused advertising. If you thrive in remote environment have a proven track record in scaling campaigns and are ready to make a significant impact we want to hear from you.ResponsibilitiesStrategic Media Planning & Budget Management : Develop comprehensive paid media strategies across different platforms (social media YouTube search engines and programmatic advertising platforms)Create and refine a scalable ad framework designed to increase user signups effectively.Identify and integrate new advertising channels including OTT platforms newsletters and programmatic ads to expand reach.Manage optimize and scale monthly ad spend.Allocate budgets effectively and efficiently across platforms to maximize ROI and achieve KPIs.Build and lead the future media buying team.Campaign Management & Optimization : Plan execute manage and optimize multiplatform advertising campaigns.Focus on user signup campaigns and conversion optimization.Implement advanced targeting and audience strategies.Conduct continuous A / B testing of creatives copy landing pages and targeting to improve performance.Collaborate with design and content teams to ensure ad copy visuals and videos align with our TOV campaign objectives and platform specifications.Performance Tracking Analysis & Reporting : Develop comprehensive tracking and attribution systems along with Digital Analyst.Analyze campaign performance create regular performance reports and provide actionable insights to enhance efficiency and effectiveness.Forecast and plan scaling strategies.Monitor analyze and report on key metrics such as CPA CAC ROAS CTR CPC and user signup rates.Utilize analytics tools to monitor trends identify areas for improvement and recommend strategic adjustments.Identify new opportunities for advertising on emerging platforms or channels.Requirements5 years in performance marketing / media buying.Proven success in managing largescale campaigns across Instagram TikTok YouTube Google and other major platforms.Strong ability to analyze campaign performance and make datadriven decisions to optimize outcomes.Experience managing monthly ad budgets of $50K with a demonstrated ability to scale and optimize campaigns.Proficiency in media buying platforms (e.g. Meta Ads Manager TikTok Ads Manager Google Ads) and analytics tools (e.g. Google Analytics Looker Studio).Strong experience in user acquisition and signup campaignsStrong communication skills with a collaborative mindset to work effectively across teams.A focus on achieving measurable user acquisition goals and continuously improving strategies.Prior experience building or mentoring teams is a plus.Nice to HavesExperience in social platform / app marketing.Experience with creator economy or social media platforms.Experience building and leading media buying teamsKnowledge of programmatic advertising.Knowledge of influencer partnerships and integrating paid media with organic efforts.
What We Offer : This is a unique opportunity to join a leading Web3 company and help design the future of the decentralized web. If you have the skills and experience to lead this complex product area we want to hear from youEquitybased compensation as a cofounder in three projects (Launch Legends Autheo layer1 blockchain and disruptive social platform and WFO extreme sports affinity network).Token allocation in Autheo Layer1 BlockchainFlexible parttime commitment.Opportunity to shape and build an innovative blockchain ecosystem from the ground up.Collaborative and dynamic startup environment.INNOVATIVE GROWTH & ASPIRATIONS : Were at the frontier of technology adoption integrating a socialnetwork with Web3 while building four synergistic networks on our blockchain to help redefine the industrys landscape.WHY JOIN US : Seize the chance to work alongside international cofounders in a pioneering venture with a highly differentiate layer1 blokchain and fully integrated disruptive social platform. Elevate the user experience with us. Shape the digital future with Launch Legends!
- Whileapplying please include your CV and portfolio showcasing your accomplishments.
Salary : $50,000
