What are the responsibilities and job description for the Medical Essential Diagnostics is hiring: Marketing Strategist in Princeton position at Medical Essential Diagnostics?
Job Description
Job Description
About Us :
At Medical Essential Diagnostics, we are passionately committed to improving the health and well-being of our communities. We provide essential cardiopulmonary diagnostic screenings to first responders, educators, and state employees throughout New Jersey. As we expand our outreach, we are looking for a dynamic and motivated Marketing Strategist / Analyst to join our mission-driven team.
Role Overview :
As a Marketing Strategist and Analyst on our Government Outreach team, you will be instrumental in fostering relationships with key NJ state departments, including Police, Fire, Municipal, and Public Works. Your primary responsibility will be to manage and build relationships with new and existing clientele, develop and implement new marketing strategies, and analyze data and success rates of different marketing campaigns while also conducting outreach calls / emails to schedule information sessions. This role is more than just marketing; it’s a chance to make a meaningful difference in the lives of those who dedicate themselves to serving our community.
Key Responsibilities :
- Conduct Cold Calls : Reach out to various NJ state departments to establish connections and schedule informational sessions.
- Build Lasting Relationships : Develop and maintain strong partnerships with key contacts within these departments to foster collaboration and trust.
- Implement New Marketing Strategies : Develop new strategies to increase success of marketing efforts and create new campaigns. (email campaigns, B2B, Sponsorship Opportunities, attending events / conferences, direct and indirect marketing ideas, field marketing strategies, etc)
- Participate in Strategy Meetings : Engage in weekly discussions to evaluate performance, share insights, and refine outreach strategies.
- Collaborate with Field Marketers : Work closely with our field team to ensure seamless execution of information sessions that resonate with attendees.
- Track Outreach Efforts : Analyze campaign results / marketing data to ensure an upward trend.
- Achieve Goals : Consistently meet and exceed outreach and targets, contributing to the overall success of the team.
- Lead Generation : Acquire new leads for the marketing team to close through individual research.
Why Join Us?
What We’re Looking For :
