What are the responsibilities and job description for the MediSolution is hiring: Marketing Manager in Fort Wayne position at MediSolution?
Job Responsibilities
- Develop and implement marketing strategies : Create comprehensive marketing plans to achieve company objectives related to sales, profitability, and market share.
- Lead marketing campaigns : Oversee the planning, execution, and optimization of various marketing campaigns across multiple channels, including digital, print, and social media to best identify Marketing Qualified Leads (MQL).
- Market research : Conduct market research to identify new opportunities, understand customer needs, and stay ahead of industry trends.
- Brand management : Ensure consistent brand messaging across all marketing materials and channels, maintaining the integrity and identity of the MACC, NAMS Firefly, Phoenixsoft, and Simplified Networks brands.
- Industry Conferences and Tradeshows : Design marketing materials, develop a pre-show promotional campaign, manage booth design and branding, schedule on-site activities, capture leads, follow up with post-show contacts, analyze event data, and coordinate with vendors and logistics to ensure smooth event execution.
- Budget management : Manage the marketing budget, ensuring efficient allocation of resources and maximizing ROI on marketing spend.
- Analyze performance : Monitor and analyze the performance of marketing initiatives, using data and analytics to measure success and make informed decisions.
- Stakeholder collaboration : Work closely with cross-functional teams, including sales, product development, and customer service, to ensure alignment and support for marketing efforts.
- Customer engagement : Develop and implement strategies to enhance customer engagement and loyalty through targeted marketing initiatives.
Company Overview : Harris provides mission critical software solutions for the Public Sector, Healthcare, Utilities, and Private Sector verticals throughout North America, Europe, Asia, and Australia.
Working for Harris is the perfect opportunity to fulfill your professional goals as well as achieve your personal dreams! Our employees enjoy a casual work environment that offers comfort while providing superior service to our customers. We offer a comprehensive benefit package as well as other additional “Perks”!
Employee Benefits
Harris is an Equal Opportunity / Affirmative Action Employer. We consider applicants without regard to race, color, religion, age, national origin, ancestry, ethnicity, gender, gender identity, gender expression, sexual orientation, marital status, veteran status, disability, genetic information, citizenship status, or membership in any other group protected by federal, state, or local law.
If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact us at (1)-613-226-5511 or at HarrisTalentAcquisition@harriscomputer.com. This contact information is for accommodation requests only and cannot be used to inquire about the status of applications.
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