Market Manager-Enteral Feeding

Job Title: Market Manager - Enteral Feeding

Reports to: Vice President, Commercial Strategy & Marketing

Location: Remote (up to 50% travel)

Join Our Mission to Revolutionize Medical Nutrition! Are you passionate about making a real difference in the healthcare industry? Do you have a knack for market strategy, business growth, and product innovation? Our rapidly expanding medical nutrition company is searching for an Enteral Feeding Market Manager to take our enteral feeding portfolio to the next level. If you’re ready to shape the future of enteral nutrition while working with a dynamic team, keep reading!

As the Enteral Feeding Market Manager, you will be the driving force behind our enteral feeding product line. You will develop marketing strategies that expand market share, strengthen brand presence, and improve patient care. Your role will be pivotal in shaping product messaging, driving demand, and collaborating cross-functionally to ensure market success. You will be considered the enteral feeding expert at Medtrition on Day One.

The Enteral Feeding Market Manager at Medtrition is a pivotal role in the company’s growth trajectory. As the franchise owner, this role requires an expert in the tube-fed population and enteral feeding.

Responsibilities

• Market Analysis and Strategy Development: Conduct market research to identify potential customers, understand competitor landscape, and develop targeted strategies to increase market share for the ENFit modular nutrition product line.
• Customer Relationship Management: Establish and maintain strong relationships with key decision-makers within healthcare facilities, including physicians, nurses, and dietitians, to promote product adoption and ensure satisfaction.
• Clinical Education and Training: Provide in-depth clinical education on enteral nutrition options, product features, and proper usage to healthcare professionals
• Sales Forecasting and Reporting: Develop and monitor sales forecasts, track key performance indicators (KPIs), and provide regular reports on sales activities and market trends to senior management.
• New Product Launches: Actively participate in the launch of new enteral feeding products by developing marketing materials, training sales teams, and coordinating launch activities.
• Competitive Analysis: Stay informed about competitor products and identify opportunities to differentiate and maintain a competitive edge.

Skills needed

• Strategic Thinker: You see the big picture and can execute a vision that drives business results.
• Data-Driven: Strong analytical mindset with the ability to measure, interpret, and optimize marketing strategies.
• Collaborative Leader: Ability to work cross-functionally and inspire teams toward a common goal.
• Exceptional Communicator: Strong verbal and written communication skills to influence and engage stakeholders.
• Adaptable & Agile: Comfortable navigating ambiguity in a fast-growing company.
• Passionate About Healthcare: A deep understanding of the impact of enteral feeding on patient care.
• Healthcare Commercial Experience: Proven track record of success in healthcare sales or marketing in medical nutrition or the enteral feeding market.
• Clinical Knowledge: Understanding of enteral nutrition principles, patient needs, and different types of enteral feeding products.
• Sales Collaboration Skills: Ability to effectively work with sales teams to help them achieve their goals.
• Customer Relationship Building: Excellent interpersonal skills to build strong relationships with healthcare providers.
• Presentation Skills: Ability to deliver compelling presentations and effectively communicate product benefits to healthcare professionals
• Market Analysis and Strategic Planning: Strong analytical skills to assess market trends and develop targeted sales strategies.

Education and Experience

• Bachelor's degree in marketing, business, life sciences, or a related field.
• 5 years of experience in sales, marketing, or product management in the medical nutrition, medical device, or healthcare industries.
• Proven track record of launching and managing successful marketing programs.
• Experience in enteral feeding, GI health, or related fields is a plus.

Benefits

• 401(k) matching
• Dental Insurance
• Health Insurance
• Vision insurance
• Opportunities for advancement
• Paid time off
• Paid training