What are the responsibilities and job description for the New Business Director, Mekanism position at Mekanism?

NEW BUSINESS DIRECTOR, WEST

Who We Are

Mekanism is an award-winning, independent, full-service advertising agency made up of creative entrepreneurs. With offices in San Francisco, New York and Seattle, we are collaborative business partners with some of the world’s best brands including Alaska Airlines, Harmless Harvest, and Charles Schwab. Our creative approach to brand building is best described as “The Soul & Science of Storytelling” - communicating a brand’s purpose with ideas informed by data and rooted in human truths.

What is a Mekanista you ask? Being a Mekanista requires a rare combination of being a weird, fearless and wonderful person who enjoys birthday cakes, well behaved dogs, and shared sensibility of family, respect and not taking ourselves too seriously.

Mekanism has been named to Ad Age’s “Agency A List” and twice to their “Best Places to Work”. We have also been listed on Creativity’s “The Creative 50” and have been recognized by Effie as one of the “Most Effective Independent Agencies”. We have been profiled by The New York Times, Fast Company and ABC’s Nightline.

The Role :

The Mekanism New Business Director is a self-assured, collaborative, strategic, proactive leader.

This person drives and manages West Coast New Business (San Francisco, LA, and Seattle), working directly with the agency’s leaders to expand Mekanism’s client portfolio and revenue through outbound prospecting, the inbound pipeline, pitches, and strategic opportunities.

This person also supports the New Business Department as a whole – ensuring the machine stays well oiled and consistently working to optimize it.

KEY AREAS OF RESPONSIBILITY :

Responsibilities include, but are not limited to :

Go-To Person on All things West Coast New Business (SF & SEA)

Internally
Drive West Coast New Biz overall (managing and prioritizing the current pipeline, concepting overarching strategy, tracking goals, etc.)
Be the main information artery for both senior leadership and other departments - managing upwards and outwards to foster communication and alignment. Also proactively socializing West Coast pipeline updates and other relevant information to the company as needed
Always one step ahead for West Coast new business needs. You are leading, everyone looks to you for what to do next
Partner closely with the East Coast New Business Director to ensure we are staying fully aligned and cohesive as an agency with our materials, processes, strategies, and goals
Externally

Act as the go-to point of contact for potential new clients

Drive all new business opportunities from start to finish

Have a deep understanding of what it takes to sell Mekanism. You know the agency’s capabilities, divisions, and culture inside and out and are able to speak about them fluently and charismatically.

Outbound Prospecting

Facilitates networking opportunities for WC Leadership / Execs

Consistently keep an ear to the ground, staying deeply in tune with the West Coast landscape and proactively sharing learnings potential action items with team

Search for and identify identify potential opportunities for Mekanism

Proactively network and foster connections for Mekanism - creating opportunities for Mek Execs to meet with clients and consultants

Attend relevant conferences and events on behalf of Mekanism

Work closely with the Marketing department to ideate and identify marketing opportunities.

Work closely with the Marketing department to develop creative and strategic outreach ideas for potential clients.

Be a Mekanism credentials master - developing and customizing outbound materials for opportunities

Pitches

Act as the overarching pitch ringleader - externally running and internally rallying all key players with minimal oversight

Ensure we have a deep understanding of the client’s business and objectives

Work closely with other pitch leaders to identify our “North Star” (the strategy for how we win) and ensure the entire team understands and is aligned

Oversee all moving pieces, ensuring there is a clear roadmap and that teams are working together seamlessly and delivering on brief

Lay the groundwork for a positive relationship with the client, championing Mekanism and making sure they love and trust us

Work closely with Creative and Strategy to strategize how best to sell our ideas

Always think strategically and creatively about how we can go above and beyond to seal the deal

Set a positive and encouraging tone for the team

Support Financial Organization and Performance

Stay closely aligned with how we are tracking towards our overall revenue goals and maintain a deep understanding of what’s needed from New Business, adjusting course as needed

Manage and keep pitches within approved internal budgets

Work closely with Brand Management and Creative Resourcing to develop and negotiate strategic scopes / proposals to ensure we are closing profitable opportunities

Embody the Mekanism Values

Believe in bold

Bring your weird

Practice optimism

Have each other’s backs

Pursue what’s next

Give a sh

Salary : $140,000

LI-SC2

Salary : $140,000

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New Business Director, Mekanism

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