Demo

Lead Business Analyst

Merkle
Columbia, MD Full Time
POSTED ON 1/10/2025
AVAILABLE BEFORE 4/7/2025

Company Description

Dentsu is a modern marketing solutions company. Our mission is to help clients navigate, progress and thrive in a world of change. Businesses rely on our integrated network of agencies and specialized practices to champion meaningful progress through creative, media, commerce, data and technology. Part of Dentsu Group, our global network comprises 66,000 diverse people in 143 countries, who are dedicated to teaming for growth and good. Some of our award-winning agencies include 360i, Carat, dentsumcgarrybowen, DEG, dentsuX, iProspect and Merkle. Follow us on Twitter [redacted] and visit .

We are champions for meaningful progress and we strive to be a force for good-for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Job Description

  • Provide leadership on projects from start to finish, partnering with clients and project team members throughout the engagement to deliver commerce solutions to clients;
  • Managing the requirements process throughout the development life cycle, eliciting, documenting, analyzing and harmonizing functional and non-functional software requirements;
  • Identify insights and articulate client needs and engineering requirements;
  • Presenting information to internal and external stakeholders;
  • Act as a Subject Matter Expert on Commerce project implementations, consulting with clients and internal project team members on the solution being built;
  • Plan and lead requirements elicitation and Discovery meetings with the client to define, analyze, document, and track business and user needs in the form of business, functional, non-functional requirements;
  • Perform Gap analysis and deliver results in BRD and / or Gap analysis documentation;
  • Track requirement changes and manage the Change Request process with the project manager;
  • Work closely with the Architects and project team to refine requirements and break them down into chunks of work that can be handed over for development and testing;
  • Conduct and lead training, user research, and data flow analysis to help the customer manage and maintain business in various countries;
  • Develop process flows to illustrate end state solution and documents specifications / or annotated wireframes to illustrate UI interaction as well as creating a visual representation of requirements; Validate and provide sign-off to ensure that software implementation complies with User Experience design (UXD) guidelines and standards for user interface / interaction, and that the designs and associated requirements meet end-user expectations.

Qualifications

In order to complete the above-mentioned tasks, the following experience and skills are required :

  • Expertise with Salesforce Commerce Cloud, SAP Commerce Cloud, and / or Adobe Magento commerce technologies;
  • Experience and working knowledge using Power BI or equivalent;
  • Experience using project / requirements management tools such as JIRA / Confluence, including the ability to create requirements list and compare to Statement of Work, independently create requirements and user stories, define sprints and associate with requirements, use story points or equivalent to manage size requirements, schedule and lead grooming sessions, defining springs goal(s) with the team, and manage task, subtask and bug workflow and resolution;
  • Experience leading Client Discovery Workshops;
  • Experience performing Gap analysis between platform and future site, final scope review, UX workflow review and validations, and impact analysis on API flows;
  • Experience with HTML and CSS;
  • Experience with Business systems / functional design;
  • Experience translating visual designs and marketing designs into functional specifications;
  • Experience with XML and Web services calls and integration methods;
  • Experience with Web development projects; Experience with MS Office suite, wikis and data modeling tools;
  • Direct customer facing and implementation delivery experience;
  • Understanding of architectural systems context diagrams;
  • Ability to translate visual design concepts into functional specifications required for development and quality assurance testing to be accomplished;
  • Experience using Agile and Waterfall methodology; and
  • Experience and working knowledge of Marketplace technologies.
  • Requires a Master's degree in Business Administration, Information Systems or related field and at least one year of experience in a Business Analyst position. Alternatively, the company will accept a Bachelor's degree in Business Administration, Information Systems or related field and at least three years of experience as a Business Analyst, Business Systems Analyst or related role.
  • Requires certification in a marketplace technology.
  • Itinerant Employment - Employee may be required to work at various unanticipated locations throughout the U.S. Option to work from home is available.

    Additional Information

    Dentsu International's radically collaborative team of diverse creators unifies people, clients and capabilities through horizontal creativity to help clients create culture, change society, and invent the future.

    Powered by 100% renewable energy, Dentsu International operates in over 145 markets worldwide with more than 46,000 dedicated specialists, and partners with 95 of the top 100 global advertisers. www.dentsu.com

    The anticipated salary range for this position is $94,000-$120,000. Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. A range of medical, dental, vision, 401(k) matching, paid time off, and / or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com

    Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and / or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [redacted] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

    About dentsu

    Dentsu is the network designed for what's next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society .

    We are champions for meaningful progress and we strive to be a force for good-for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

    Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and / or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

    Salary : $94,000 - $120,000

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