Marketing Director

Marketing Director

Skills : 7 years of digital marketing experience, 3 years of leadership experience, Digital marketing channels, SEO, SEM, content marketing, social media, analytics, Advanced graphic design (Adobe Creative Suite), Architecture, interior design, engineering, or construction industry experience, International marketing and global brand strategies, Revenue growth through digital marketing

Experience level : Director

Experience required : 7 Years

Education level : Bachelor's degree

Note : Candidates must have hands-on experience in digital marketing and be capable of performing the required duties, not just managing a marketing team.

Who They Are : Our client is a global construction technology leader, known for creating the BIMsmith and Swatchbox platforms. Their solutions help architects, designers, and manufacturers collaborate more effectively, driving efficiency in building projects worldwide. As they continue to expand, they are looking for a visionary Marketing Director to lead their marketing efforts and shape the future of their global brands.

Role Overview :

Are you a marketing expert with a passion for technology and innovation? We are seeking a highly experienced Marketing Director with 7 years of experience to develop and execute strategic marketing initiatives that will drive brand awareness, customer acquisition, and revenue growth for Swatchbox and BIMsmith. You will build and lead a team, working closely with cross-functional departments to align marketing strategies with business goals and vision.

Key Responsibilities :

• Strategic Leadership : Define and execute comprehensive marketing strategies for multiple brands, driving global brand recognition and growth.
• Brand Development : Elevate and position multiple brands as market leaders in the construction tech industry through targeted campaigns and messaging.
• Demand Generation : Lead efforts to create demand for our products through business development marketing campaigns, account-based marketing (ABM), partnership development, and innovative digital marketing tactics.
• Team Leadership : Build and mentor a high-performing marketing team, setting clear goals, ensuring accountability, and fostering a collaborative culture. Delegate where appropriate while also modeling to others how to step in and be a "do-er" to get the job done.
• Market Analysis : Analyze market trends, consumer insights, and competitor activities to drive continuous optimization of marketing strategies.
• Collaboration : Work closely with product teams, sales, and leadership to ensure marketing efforts align with business objectives and customer needs.

Qualifications :

Preferred Skills :

Why us?