What are the responsibilities and job description for the Product Marketing Lead position at Method Financial?
Meet Method
We built Method to propel the next decade of consumer finance. Method's APIs are redefining financial connectivity with real-time read-write access to consumer liability accounts and bringing consumer finance one step closer to being autonomous.
We are built on the tenets of consumer permissioned data access to enable financial institutions to deliver the most competitive products and seamless experiences to the consumer. We have helped 4 million users connect 30 million liability accounts, credential-less, save millions in interest and fees and get access to billions of dollars in personalized loans. We have partnered with 60 financial institutions - including Bilt Rewards, SoFi, PenFed, Figure, Happy Money and Aven - to deliver frictionless, personalized and engaging user experiences.
We're a team of 30 people spread across offices in Austin, Washington D.C., and New York City! We're excited to continue the momentum working alongside our investors and advisors from Andreessen Horowitz, Emergence Capital, Y Combinator, Avra, and Ardent. To learn more about us, check out our blog!
The impact
As the Product Marketing Lead, you'll work closely with our leadership and go-to-market teams to lead Method's marketing efforts with a strong emphasis on product and content marketing. This role will be responsible for defining and executing our product marketing strategy and producing well-crafted collateral to drive lead generation and sales conversion.
What you'll do
- Drive product marketing and GTM strategies from market research, customer segmentation, value proposition, positioning, packaging, pricing, etc.
- Design and execute product marketing strategies to drive awareness and adoption of our product and new features : manage outbound initiatives, own demand generation initiatives, manage conference calendar, drive expansion campaigns, etc.
- Elevate Method's brand awareness through events presence, blog posts, thought leadership articles, newsletters, web and social copy
- Develop and maintain collateral for sales and sales enablement
Who you are
Extra awesome
The annual US base salary range for this role is : $175,000 - $225,000. This role also includes equity and a variable component.
Salary : $175,000 - $225,000
