What are the responsibilities and job description for the Business Development Manager position at Method Recruiting, a 3x Inc. 5000 company?
Overview :
We are seeking a highly motivated Business Development Manager to support our global partnership strategy, driving brand awareness, user acquisition, and subscriber loyalty across this company's subscription offerings. In this role, you will play a critical part in identifying and cultivating partnerships within the OTT space, with a focus on creating compelling subscription bundles and exploring new monetization opportunities.
Key Responsibilities :
- Assist in the development and execution of partnership strategies focused on expanding this company's reach, driving new user acquisition, and optimizing subscription offerings across SVOD, AVOD, and other subscription models.
- Identify and pursue potential partnerships with OTT platforms, mobile apps, content providers, and connected TV ecosystems. Focus on partnerships that enhance subscription value, improve user experience, and drive revenue.
- Collaborate with partners to help create and optimize bundled offers that attract and retain subscribers and assist in analyzing the impact of these offers on user acquisition and churn.
- Manage end to end negotiation process for bundling and subscription-related agreements. Collaborate with senior leaders to close deals that maximize both short- and long-term growth.
- Work closely with cross functional stakeholders including content, marketing, legal, product, finance, and customer experience to help ensure the smooth execution and integration of partnerships into the company's business operations.
- Monitor and analyze key performance indicators (KPIs) of partnership initiatives, providing insights into performance and suggesting improvements to maximize impact.
- Stay up to date on industry trends in the OTT, AVOD, and digital media spaces. Use market insights to support the development of effective partnership strategies and keep the company competitive in the marketplace.
Requirements :