What are the responsibilities and job description for the Senior Brand Marketing Manager position at Michael Aram?
Job Title
Director, Brand Marketing
About The Company
Michael Aram is a leading manufacturer of home decor and gift items. We are committed to delivering high-quality products that exceed our customers' expectations.
Job Summary
The Director of Brand Marketing will lead the brand strategy and marketing initiatives for Michael Aram, driving growth across all channels and ensuring brand consistency.
Key Responsibilities
- Brand Strategy: Develop and execute a comprehensive brand strategy that aligns with business goals.
- Campaign Development: Oversee the creation, development, and execution of marketing campaigns that drive brand awareness, engagement, and conversion.
Requirements
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 4 years of experience in brand marketing, with at least 2 years in a leadership role.
- Strong leadership and team management abilities.
Preferred Skills
- Experience in a specific industry (e.g., consumer goods, technology, fashion).
- Proficiency with marketing automation tools, analytics platforms, and CRM systems.