What are the responsibilities and job description for the Manager, Marketing and Communications position at Mid-fairfield Child Guidance Center Inc?
Mid-Fairfield is seeking a dynamic and experienced professional to join our team as a full-time Manager of Marketing Communications. Reporting to the Senior Officer of Business Development and Community Partnerships, this role is responsible for developing and executing a comprehensive marketing strategy to enhance Mid-Fairfields brand visibility, identity, and reputationsupporting our fundraising and business development initiatives.
This is a pivotal role where you will have the opportunity to make a significant impact on our organization. The position is full-time and requires onsite presence at our Norwalk location at least three days per week, with additional days as needed.
Key Responsibilities
- Develop, implement, and assess marketing strategies to increase brand awareness, generate leads, and expand audience reach across digital and social platforms.
- Lead the organizations content strategy, overseeing the creation and distribution of editorial products, collateral materials, and publications.
- Produce high-quality digital, social, and print content, including integrated campaigns, newsletters, thought leadership pieces, press releases, social toolkits, and impact reports.
- Cultivate relationships with local media outlets to secure earned media coverage.
- Manage and optimize the organizations website, ensuring effective SEO strategies to enhance online visibility.
- Build and strengthen relationships with mission-aligned organizations to expand our network and visibility.
- Identify opportunities for co-branding, award recognition, and speaking engagements to further elevate Mid-Fairfields presence.
- Increase awareness of our mission within government agencies and political offices at both the state and federal levels.
This role offers a unique opportunity to drive impactful storytelling, community engagement, and brand positioning for an organization dedicated to supporting children and families.
- Bachelors degree and a minimum of three (3) years of marketing communications experience required.
- Fluency with Microsoft Office, GSuite, and similar office systems is required.
- Fluency with Adobe Creative Suite is an asset but not required.
- Strong written and oral communication skills including public presentation and speaking experience.
- Ability to work well under pressure and maintain a high level of proficiency while working quickly.
- Ability to communicate in written and verbal Spanish is highly desired but not required.
- High energy, positive, can-do attitude, flexibility, teamwork, and attention to detail; high degree of initiative.
- Ability to develop and manage budgets and prepare financial reports.