Advertising Account Executive

JOB PURPOSE:

This role is responsible for driving significant growth in the market for both existing and new clients, achieving or exceeding individual and team goals. Execute customer acquisition and retention strategies focused on local advertising customers and associated key segments while providing optimal customer satisfaction.

KEY FUNCTIONS: 

• Identify, develop, and promote advertising business opportunities and products for new and existing clients focused on local advertising customers utilizing the Midco product suite of Midco Sports, digital and insertable networks.
• Achieve and exceed defined sales goals (monthly, quarterly, annual, etc.)
• Manage an assigned portfolio of leads, prospects, opportunities, and clients in the local territory.
• Build strong relationships based on trust and mutual respect with potential as well as existing customers, within the department, and within the community.
• Engage in pipeline management daily and maintain current and accurate documentation for sales database, reporting, and forecasting.
• Utilize CRM and other required reporting systems and tools to communicate pipeline and forecast.
• Apply thorough business analysis to cases and collaborate with others involved to find solutions.
• Develop and deliver professional sales presentations.
• Prepare accurate customer estimates and contracts.
• Meet KPIs on a consistent basis and at an appropriate career path level. (i.e. minimum of 15 active clients per month)
• Design advertising campaigns and assist with production when needed.
• Think and act in ways that put Midco customers first giving them seamless media mix options and make them promoters of Midco products and services.
• Engage in training resources, including internal and external opportunities.
• Work with clients to collect outstanding balance.
• Represent Midco at community events as needed representing Midco in a positive and professional manner.
• Be willing and able to travel in accordance with Midco’s “Use of Vehicle for Company Business” policy.
• Communicate effectively and professionally in all forms of communication with internal and external customers.
• Follow and serve as a role model in displaying Midco’s Core Values and Leadership Success Drivers.
• Adhere to Midco’s privacy guidelines to ensure each customer’s privacy.
• Maintain regular attendance as required by your position.

ADDITIONAL FUNCTIONS AND RESPONSIBILITIES:

• Effectively communicate with other departments to handle escalating issues in a timely manner.
• Support the mission, vision, and values of Midco.
• Collaborate effectively with internal and external customers to ensure exceptional service.
• Demonstrate courage by tackling tough issues while acknowledging own limitations without compromising integrity.
• Remove obstacles for team members. Encourage creative solutions.  
• Apply personal ethics, honesty, initiative, flexibility, responsibility, and confidentiality in all areas of responsibility.
• Communicate clear expectations that set a high bar while holding team members accountable to reach these goals.
• Demonstrate business acumen by using data to drive decisions and actions.
• Model flexibility, resiliency and change management skills by staying self-aware, constantly learning, and finding ways to cut through ambiguous problems.
• Identify root causes of problems and implement solutions while keeping a holistic and long-term perspective in mind.
• Actively follow Midco policies and procedures.
• Perform other duties as assigned.

EXPERIENCE AND EDUCATION:

Advertising Account Executive:

• High School Diploma/GED required. Bachelor’s Degree preferred.
• Previous sales experience preferred.

Advanced Advertising Account Executive:

• High School Diploma/GED required. Bachelor’s Degree preferred.
• Three to five years sales experience required.

Senior Advertising Account Executive:

• High School Diploma/GED required. Bachelor’s Degree preferred.
• Three to five years sales experience required.

WORK ENVIRONMENT AND PHYSICAL & MENTAL DEMANDS:

• The employee is occasionally required to reach with hands and arms, stoop, kneel, or crouch. The employee may occasionally lift and/or carry loads of up to 30 lbs.
• The noise level in the work environment is moderate to loud.
• May be required to work in excess of 40 hours per week and other than normal business hours, such as holidays, evenings and weekends as business demands.
• In-person visits to a customer’s place of business are normal in the performance of this job. Specific abilities required include accessing a customer's place of business by stairs or elevator, operating doors or other entrances, navigating hallways and buildings, etc., and adapting successfully to a constantly changing environment.

ABOUT MIDCO: 

• Midco offers the most reliable wholly owned and operated fiber network spanning 17,000 miles.
• We are a telecommunications leader that is redefining connectivity while being a force for good in the communities we serve.
• We serve nearly 500,000 homes and businesses in more than 400 communities in Kansas, Minnesota, North Dakota, South Dakota and Wisconsin.
• Our 1,900 team members work together with integrity, creating a caring culture for a lasting impact.

Ready to work at Midco? We thought so. Here are a few more reasons why Midco is one of the best places to work:  

• Free Midco internet & TV 
• Great opportunities to get involved in volunteerism  
• Generous 401(k) match and paid time away from work programs 
• And many more

Visit Midco.com/Careers to learn about employment opportunities and apply today.  

Midco is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, creed, national origin, disability, protected Veteran status, age, marital status, status with regard to public assistance, familial status, membership or activity in a local commission, or any other characteristic protected by law. To view our full EEO and federal contractor supplemental posters, please refer to Midco.com/Federal Posters.