Social Media Coordinator

Midcoast Humane is seeking a social media coordinator to help boost our social media content. We have dogs, cats, puppies, rabbits and so much more, the content practically creates itself and the right candidate will be able to use their professional experience to help bring attention to our pets and programs.

Job Title: Social Media Coordinator

Department: Development, Administration

Job Classification: Part-Time; Hourly, Non-Exempt Position

Job Relationships: Reports to Marketing and Communications Manager, works closely with Development dept., Foster Care team and Animal Care teams.

Supervisory Responsibilities: No staff oversight

General Purpose: Social media content development and production

Schedule: This position is a member of the Midcoast Humane administrative team and generally works 20 hours weekly. Weekends and evenings may be required as needs dictate.

The Social Media Coordinator is creative and motivated to enhance Midcoast Humane’s online presence and engage our community across various social media platforms. This critical role focuses on creating compelling content, driving audience engagement, and fostering a strong online community for our organization.

Duties & Responsibilities

· Create captivating and engaging content to promote the shelter’s mission, highlight adoptable animals from both campuses and inform the public of shelter programming, events, resources and more

· Follow a social media content calendar to ensure a consistent and timely posting schedule

· Enhance Midcoast Humane’s social media engagement across all platforms and actively build and moderate our online communities

· Manage audience engagement; respond to social media inquiries in a timely and professional manner

· Monitor social media regularly, viewing notifications regularly to ensure appropriate responses to all tags and mentions, and checking for spam regularly

· Attend Midcoast Humane events to capture photo and video content

· Create video content for website (blogs, page updates, etc.) and special projects

· Work with Marketing Manager to craft and manage social media strategy

· Photograph shelter animals to ensure they are presented in the best light possible

· Ensure all online content aligns with MH culture and adhere to the shelter's brand guidelines

Requirements/Qualifications/Skills

· Excellent copywriting and copy-editing skills and top-notch oral and verbal communication skills

· Passion for social media and proficiency with major social media platforms and social media management tools

· Proficiency with video and photo editing tools and digital media formats

· Excellent social listening skills and the ability to understand historical, current, and future trends in the digital content and social media space

· Impeccable time management skills with the ability to multitask and a detail-oriented approach with ability to work under pressure to meet deadlines

· Expertise in Adobe Creative Cloud Suite, Canva, or equivalent digital media editing tools

· At least 2 years of experience in social media management and content creation

· Outstanding photography and videography skills

· Strong interpersonal skills with the ability to engage and communicate effectively with diverse audiences

· A positive attitude and desire to make a difference in the lives of shelter pets

Working Conditions

Most work is performed in an animal shelter setting; potential for exposure to zoonotic diseases; frequent exposure to odors or airborne particles including animal fur, dander and chemicals; potential for exposure to dangerous and fractious animals; exposure to high noise levels when in kennel area; potential for animal bites and scratches while handling animals.

Job Type: Part-time

Pay: $17.00 - $20.00 per hour

Expected hours: 18 – 22 per week

Benefits:

• Employee discount
• Flexible schedule

Schedule:

• Weekends as needed

Work Location: In person

Salary : $17 - $20