What are the responsibilities and job description for the Marketing Coordinator position at Midwest Filtration?

About the Company

For over 35 years, Midwest Filtration has been the leading provider of nonwoven media and engineered products. Our 180,000 square foot state-of-the-art facility houses our warehouse, production plant and fully equipped testing lab. Our media products add value to countless industrial applications in oil & gas, refining, petrochemical, air & liquid filtration, chemical, medical, automotive, manufacturing, animal transportation, agriculture, animal enrichment, water and wastewater, aeronautics, etc.

About the Role

This role resides within the sales department, reporting to the Director of Sales, and will partner with the sales team in developing marketing materials for the business. This role will support the departments initiatives including website updates, digital and social marketing campaigns, lead generation, set up at trade shows and participate in other sales campaigns and projects.

Responsibilities

Prospecting and identifying solid sales leads through using our provided tools including Sales Genie and Seamless.
Go deep into our targeted industries, geographies, organizations, titles / positions to provide solid prospects to the sales team.
Work weekly with our Key Account Managers, Industry Bus. Dev. Reps, Geographical Bus. Reps. focusing on New Business.
Work to get MWF positioned in industry periodicals and websites.
Research industry organizations that we should participate in for deeper networking / expertise.
Identify, investigate, work tradeshows (lead collection / consolidation, conduct preshow communications for potential on site meetings, booth set up / tear down / transportation).
Sales Campaigns : Work with sales leadership to Identify Products in Focus to Blitz targeted industries and customers. (load, track the data for ROI analysis)
Create Sales collateral (industry & product specific) for our team.
Work with our Website provider to develop website enhancement and help to build our Social Media presence
Support Midwest Filtration’s sales and marketing efforts in general. This may require assisting and supporting other customers’ specific efforts and business objectives from time to time.
Perform other projects and duties as assigned

Qualifications

Bachelor’s degree in marketing or Equivalent

2-5 Years of Marketing Experience Preferred

Experience working on website development desired

Solid understanding of business goals and aptitude for strategic thinking.

High degree of personal and professional ethics, integrity, and responsibility.

Demonstrates flexibility and is open to change in a rapidly evolving environment.

Consistently demonstrates initiative, and willing and able to take on responsibility.

Able to work well with cross-functional teams to establish a working relationship of trust and rapport with team members at all levels.

Previous experience working with Microsoft Windows Excel and Word and affiliated software packages. Individuals must possess the capability to function within our systems daily.

Apply for this job

Receive alerts for other Marketing Coordinator job openings

Marketing Coordinator

What are the responsibilities and job description for the Marketing Coordinator position at Midwest Filtration?

What is the career path for a Marketing Coordinator?

Not the job you're looking for? Here are some other Marketing Coordinator jobs in the West Chester, OH area that may be a better fit.

We don't have any other Marketing Coordinator jobs in the West Chester, OH area right now.

AI Assistant is available now!