What are the responsibilities and job description for the Account Coordinator, Brand Practice position at MikeWorldWide?
Account Coordinator, Brand
What We Need:
MikeWorldWide (MWW) has an exciting opportunity for an Account Coordinator to join the Consumer Brand team. This role requires the candidate to be in our New York City office in a hybrid setting.
Primary Responsibilities:
- Serve as liaison between clients, vendors, and agency departments to coordinate efficient and timely processing of materials
- Schedule and coordinate client meetings; keep participants advised of changes; develop meeting agendas and recaps
- Proofread internal and client documents for accuracy and quality
- Conduct media monitoring and analysis and prepare reports for distribution to client(s)
- Develop and maintain media contact lists and databases, updating regularly and mining for new contacts
- Scan daily, weekly, monthly, and online publications to identify and flag client-relevant media coverage and contacts, including competitive market and industry information; clip and track placements as necessary
- Begin to build relationships with relevant journalists and influencers, developing pitches and securing media coverage
- Draft news releases, pitch letters, etc.; conduct background research and prepare briefing memos/documents for client interviews/media opportunities
- Participate in logistical operations of special events planning and coordination
- Coordinate and distribute media materials for clients
- Monitor social channels and assist in developing campaign content
- Perform ad hoc account management tasks as assigned
Requirements/Qualifications Success Factors:
- Summer internship in a public relations agency or the communications department of a company in a relevant industry. Bachelor’s degree in public relations, a related field, or in the liberal arts
- Superior oral and written communication skills; proofreading and editing ability
- Entry-level understanding of media writing and media relations (pitching, writing releases, and ability to find creative angles)
- Experience working with or a passion for consumer lifestyle brands is a plus!
- Maintain a professional, client-ready demeanor and presence; keep a high standard of etiquette in all communications and interactions
- Strong time management skills
- Familiarity & basic understanding of Microsoft Office Suite, Cision, Moreover, Factiva, TV Eyes or other monitoring tools
- Ability to travel as necessary contingent on client and new business needs (requirements vary)
- Avid consumer of business and consumer lifestyle news and media
- Maintain a thorough understanding of clients’ businesses and industries; become an expert on clients’ products and services; demonstrate these products to media
- Ability to think strategically, creatively and proactively; exhibit a facility for problem solving and close attention to detail
- Desire to pursue knowledge and professional development
- Participate in agency development by working collaboratively across all practice areas
- Cultivate and exhibit strong presentation and interpersonal skills
- Ability to prioritize multiple assignments and manage time in an organized manner while ensuring deadlines are met
- Consistently strive for personal excellence with both client deliverables and within your team, enabling MWW to maintain competitive advantage by providing exceptional value and service
Our Benefits:
We believe in flexibility and have the structure to make that our reality. MWWLife is our robust suite of benefits, programs, and incentives designed to support our employees’ experience during every phase of their careers. Forged in the spirit of flexibility and growth, it’s about the freedom to live your best life, both personally and professionally, and embodies the culture of caring that we cultivate at MikeWorldWide.
Highlights Include:
- Unlimited PTO
- Mental Health Awareness Days
- Friday Freeze
- Summer Fridays
- Commuter Benefits
- Professional Trainings and Workshops
- Phone and Gym/Fitness Stipend
- Offices are closed between Christmas Eve and New Year's Day
Our Values:
At MWW, our values are what set us apart and give us the energy to move forward with confidence and excellence.
- Passion: We have a real passion for what we do. It’s why we get up every day and it’s what drives us to work harder, care more and execute flawlessly.
- Inclusivity: We’re inclusive – for real. Our respect and appreciation for diverse backgrounds and perspectives lead us to greater innovation, enhanced creativity, and richer experiences.
- Curiosity: Our endless curiosity opens us up to new ideas, collaboration, and growth. It drives our desire to immerse ourselves in the knowledge of others and the culture of the world around us.
- Empathy: Our authentic empathy gives us a sense of understanding which informs our work, enhances our ability to deliver for clients and elevates us from colleagues to family
- Independence: Our hard-earned independence gives us the freedom and flexibility to dream big, take risks and do what’s right – for our clients, our agency and each other
- Initiative: We have a spirited initiative – we’re fast, focused and fearless. It’s that confidence and pride in our ability to deliver exceptional work for exceptional clients.
Our Philosophy:
At MikeWorldWide, we are built to care. We care about each other, our clients, our work and our world. We have an inherent collective empathy that informs our ideas, energizes our work and elevates us from likable colleagues to beloved family.
We’re an independent agency and we care a lot about that. Our independence gives us the freedom and flexibility to dream big, take the risks worth taking, and to do the work worth caring about. Most importantly, it lets us do what’s right for our employees, our families and friends, and, of course, our clients.
Creating authentic and lasting connections for our clients—and the people who value those clients—is why we exist. We want them to be loved because their success is ours. And so, for them, we create work that people care about because now, more than ever, CARING COUNTS.
We celebrate diversity in our employees and partners, and we're committed to building a safe and inclusive workplace environment where we all can feel comfortable and thrive while we bring our best ideas to life. We're proud to be an equal opportunity employer, and we encourage future MWW families from traditionally underrepresented and underserved communities to apply.