What are the responsibilities and job description for the Welding Laser Sales Specialist position at Miller Electric Mfg. LLC?
Emerging Technology Leadership
The Precision Welding Division within Miller Electric is excited to be the first major North American welding manufacturer to bring a Handheld Laser Welder to market. Handheld laser technology will revolutionize the way companies address their precision welding needs in the future. Our Laser Sales Specialist will play a lead role in the successful introduction and future growth of this product category. With the support of ITW Welding nationwide sales force, the full backing from Precision Welding Division resources, and a technology that delivers a significantly better RIO than current handheld welding technologies, the Laser Sales Specialist will have no shortage of opportunity to drive sales above and beyond base business targets.
The role involves training and activating our distributor partners with this new technology, developing and executing sales strategies, building relationships with key decision-makers, and driving long-term growth. The focus is on presenting the handheld laser solution to customers and demonstrating its value. Collaboration with ITW Welding sales personnel is crucial to identify and support conversion opportunities.
The ideal candidate is a self-starter, team player, and capable of making independent decisions. Success in this role requires confidence, humility, curiosity, drive, decisiveness, and collaboration within the team and partners.
In this role, the territory will cover the Midwestern United States - Wisconsin, Upper Michigan, Minnesota, Iowa, Missouri, North & South Dakota, Nebraska, and Kansas. To effectively manage and support this region, candidates must reside in Minneapolis, MN or Dubuque, IA.
Qualifications
What You’ll Do and Impact:
- Understanding and Application Expertise: Gain a comprehensive understanding of the complete process and application details related to handheld laser products.
- Manufacturing Constraints and Opportunities: Identify and evaluate manufacturing constraints/opportunities in collaboration with targeted customers. Provide strategic training and technical support for key partners.
- Product Demonstrations and Conversions: Conduct product demonstrations to showcase the value of handheld laser products and drive conversions. Coordinate the appropriate divisional resources to assist with specific sales opportunities. Liaise regarding competitive positioning, innovation opportunities, voice of customer needs, and provide expertise to regional teammates to support the presentation of the handheld laser value proposition.
- ROI Sales Presentations: Develop compelling, fact-based ROI capital equipment sales presentations for handheld laser solutions. Implement ROI solutions that monetize the value of handheld laser solutions for end-user customers. Provide regular reports on activities, opportunities, and status with operating units.
- Lead Qualification and Opportunity Management: Qualify leads, aligning with Handheld Laser solution, managing the opportunity funnel.
- Communication and Collaboration: Maintain consistent verbal and written communications and key activities between sales resources, distributor partners, key end-users, and the Precision Welding Solutions Division. Collaborate with the ITW welding sales team on collaborative account planning to convert/earn end-user business.
- Territory Management: Effectively manage the assigned territory and prioritize through an 80/20 mindset focusing on key accounts and activities.
Minimum Education and Experience:
- BS in Welding Engineering or Welding Engineering Technology or equivalent experience.
- 2 years of prior experience in the welding industry.
- Strong business acumen required.
What you need to do to be successful in this role:
- Strong background in the TIG process and/or Laser welding process.
- Prior sales experience in the welding industry preferred.
- Strong ability to communicate the value offering to all levels of end-user management.
- Strong communication, presentation, time management, and interpersonal skills.
- Ability to develop strategic plans and proposals around the current customer landscape.
- Strategic selling skills with a command of value-added sales techniques to support the conversion process.
- Ability to communicate with and build relationships with key decision-makers and influencers.
- Proficient in Microsoft Office programs and CRM system.
- Ability to travel overnight at least 75%.
- AWS Certified Welding Inspector qualification preferred but not necessary.
- Bilingual language skills preferred.