What are the responsibilities and job description for the Mindlance is hiring: Technical Writer in Austin position at Mindlance?
Duration : 0-3 month(s)
Description / Comment : Campaign Content Writer
We're looking for a Campaign Content Writer candidate with experience in copywriting, content marketing, digital media, and strategic marketing. You will support marketing campaigns and create impactful copy for multiple channels. Your contributions will help achieve targeted business objectives, drive global demand, and increase solution awareness.
You will report to the Senior Manager, Content & Writing Lead.
Role Responsibilities
- Drive engagement and conversion through compelling copy and content for various campaigns.
- Craft promotional copy for long-form assets, webinars, events, and more, including landing pages, emails, banners, paid search, ads, and social media posts.
- Create and manage snackable derivative content to grow engagement, including infographics, checklists, slidecasts, and short videos.
- Draft email cadences for the Sales team supporting different initiatives.
- Write and edit copy for various requests tied to events and the website.
- Work with subject matter experts and campaign managers to create the campaign content strategy and develop messaging to support content creation.
- Produce compelling advertising copy, including headlines and calls to action, that communicates campaign offers and use case statements for specific audiences throughout the marketing funnel.
- Weave theme-based campaign messages into copy for various channels.
- Review and QA staged landing pages and emails.
- Collaborate closely with the Growth Marketing team, Creative team, Web team, Product Marketing team, Search team, and more.
What We'd Like to See
EEO :
Mindlance is an Equal Opportunity Employer and does not discriminate in employment on the basis of – Minority / Gender / Disability / Religion / LGBTQI / Age / Veterans.
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