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Marketing Manager Job at Mirror Show Management in Webster

Mirror Show Management
Webster, NY Full Time
POSTED ON 1/15/2025
AVAILABLE BEFORE 4/8/2025

Reports to : Marketing & Sales Enablement Specialist (Devon Mannix) and will also work closely with the CEO (Donna Shultz) and the President (Laurie Witte)

MSM is woman-owned, experiential agency bringing brands to life through award-winning experience design, engagement strategy, and flawless execution for trade show exhibits, corporate / retail environments, and digital experiences. We focus on collaboration, the ability to adapt to client needs, and a passionate approach to service.

Core Values : Our employees support, promote, live, and breathe a service culture, where we :

  • Give and request honest advice
  • Thrive in a demanding environment
  • Build meaningful relationships
  • Demonstrate a positive attitude and adapt to change
  • Set high standards and strive to exceed

JOB ACCOUNTABILITIES :

  • Implement lead scoring and nurturing strategies to move prospects through the sales funnel
  • Assist in developing and completing a comprehensive brand awareness strategy to increase MSM brand recognition and reach
  • Create engaging and shareable content that resonates with target audience
  • Track & analyze key brand metrics, such as social engagement and website traffic to measure success of initiatives Develop and implement strategies to improve customer engagement and satisfaction (loyalty programs & personalized marketing campaigns)
  • Track due dates and write compelling submissions to achieve award winning designs
  • INDICATORS OF SUCCESSFUL PERFORMANCE :

  • Additional new business
  • New leads generated
  • Increased followers
  • Increased satisfaction & business with existing customers
  • Additional awards won
  • COMPETENCY REQUIREMENTS :

  • Proven success with similar marketing accountabilities in past roles
  • Strong writing skills
  • Experience with tradeshows or in creative agency business
  • Core values alignment required
  • EXPERIENCE :

  • Manage multiple projects / priorities simultaneously while interacting with diverse groups
  • Proven ability to create compelling written pieces
  • Experience with RFP responses and client presentations
  • Salary range - $68,000 - $78,000 annually
  • Salary : $68,000 - $78,000

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