What are the responsibilities and job description for the Marketing Specialist position at Mission Investment Group?
Overview
We are seeking a dynamic and creative Marketing Specialist to join our team. The ideal candidate will be responsible for developing and executing marketing strategies that enhance brand awareness, drive engagement, and support business growth. This role requires a blend of analytical skills and creativity, with a strong focus on digital marketing initiatives. The Marketing Specialist will collaborate with various teams to ensure cohesive messaging and branding across all platforms.
Responsibilities
- Develop and implement comprehensive marketing strategies to promote products and services.
- Conduct market research to identify trends, customer preferences, and competitive landscape.
- Create engaging content for various channels including social media, email campaigns, and websites.
- Utilize marketing automation tools to streamline campaigns and improve efficiency.
- Manage digital marketing efforts including SEO, PPC, and social media advertising.
- Collaborate with product management teams to align marketing efforts with product launches.
- Analyze campaign performance metrics and adjust strategies accordingly to optimize results.
- Write compelling copy for promotional materials, advertisements, and web content.
- Stay updated on industry trends and emerging technologies in digital marketing.
Skills
- Proficiency in Adobe Creative Suite for designing marketing materials.
- Experience with marketing automation platforms to enhance campaign effectiveness.
- Strong understanding of digital marketing techniques including SEO, SEM, and content marketing.
- Excellent research skills to gather insights that inform marketing strategies.
- Ability to manage multiple projects simultaneously while meeting deadlines.
- Strong copywriting skills with the ability to create persuasive content tailored to target audiences.
- Familiarity with Google Analytics and other analytics tools for measuring campaign success.
- Basic knowledge of HTML for email design and website updates.
- Strong communication skills, both written and verbal, with an eye for detail.
Join us as we strive to elevate our brand presence in the market while fostering a collaborative work environment that encourages creativity and innovation.
Job Types: Full-time, Part-time
Pay: $18.00 - $21.00 per hour
Experience:
- Marketing: 1 year (Required)
Ability to Commute:
- American Fork, UT 84003 (Required)
Ability to Relocate:
- American Fork, UT 84003: Relocate before starting work (Required)
Work Location: Hybrid remote in American Fork, UT 84003
Salary : $18 - $21