Demo

Director, Sponsorship Valuation

MKTG
Norwalk, CT Full Time
POSTED ON 4/12/2025
AVAILABLE BEFORE 5/11/2025
Job Description:

MKTG S E is a global integrated agency that harnesses the power of sports and entertainment to impact human behavior through meaningful marketing solutions and experiences. Our key differentiator is "knowing people better than anyone else" and using deep consumer insights to establish powerful connections between sports properties and brands. Across strategy, measurement, content, hospitality, and events, we connect the sports and entertainment industry and companies around the world to deliver meaningful marketing solutions and experiences that are truly differentiated. The experiences that we create engage customers, build memorable brands, and deliver value. MKTG S E is a part of the broader dentsu Sports International network.

Job Description:

Dentsu Sports Analytics is looking for a Director, Sponsorship Valuation. As a leading sports and entertainment research and data firm, we provide solutions and insights to lead strategic decision-making within the industry. This is a hybrid remote/in-office opportunity and as an individual contributor the Director of Sponsorship Valuation role will report into the Vice President. You will oversee several clients which are all collectively geared towards driving revenue and reaching financial targets for the Valuation pillar of the business.

Responsibilities:

  • Lead and assist the sponsorship valuation teams in managing sponsorship analysis projects and client relationships.
  • Build long-lasting client relationships as their trusted contact translating to retention and revenue growth.
  • Oversee multiple programs and account teams.
  • Collaborate with teams to develop tailored solutions and proposals for clients.
  • Provide market insights and feedback to our teams for product development and improvement.
  • Develop scope of work documents, proposed management fees, and staffing recommendations for internal and external approval.
  • Support other areas of DSA business including custom market research, digital analytics, and product development.
  • Communicate with account teams to ensure understanding of roles and responsibilities based on client scopes of work.
  • Stay updated on industry trends, competitor analysis, best practices, and new technologies related to sports and entertainment research and data.


Qualifications:

  • 7 years of experience in sponsorship valuation and client servicing within the sports and entertainment industry.
  • Bachelor's degree in business administration, marketing, or a related field.
  • Experience in the sponsorship valuation field and client management.
  • 3 years in the sponsorship valuation field with a focus on sports/entertainment and research/data landscape.
  • Analyze data to create insights and foster understanding, allowing the promotion of data and analytics-focused solutions.
  • 3 years of experience with broadcast, social media, earned media tracking and valuation.
  • Experienced using Tableau and analytical tools like Nielsen, MVP Index, Zoomph or Turnstile.


The annual salary range for this position is $113,00-$182,850. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

  • Medical, vision, and dental insurance,
  • Life insurance,
  • Short-term and long-term disability insurance,
  • 401k,
  • Flexible paid time off,
  • At least 15 paid holidays per year,
  • Paid sick and safe leave, and
  • Paid parental leave.


To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

Location:

Norwalk - 50 Washington St

Brand:

Mktg Sports

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.



Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you. 

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