What are the responsibilities and job description for the Marketing and Social Media Coordinator position at Modern Dental of Durham?
Job Overview
We are seeking a self motivated, creative and detail-oriented Marketing and Social Media Coordinator to join our dental team. The ideal candidate will be responsible for developing and implementing engaging social media and marketing strategies that enhance our brand presence and connect with our patients. Since we are a dental office, HIPAA compliance and OSHA certified is a must. If you already have these that is a plus.
Responsibilities
- Develop and create social media campaigns that align with overall marketing goals.
- Create, curate, and manage published content (images, video, written) across social media platforms.
- Monitor social media channels for trends, feedback, and engagement opportunities.
- Analyze performance metrics to assess the effectiveness of campaigns and adjust strategies accordingly.
- Conduct research on industry trends and competitor activities to identify new opportunities for growth.
- Utilize Illustrator, Canva or similar creation software.
- Engage with followers by responding to comments and messages in a timely manner.
- Stay updated on the latest digital marketing trends and best practices.
Skills
- Proficiency in digital marketing strategies and techniques.
- Strong interpersonal communication skills
- Strong knowledge of Adobe Creative Suite, (or similar) including Adobe Illustrator and video editing software.
- Excellent content creation skills with a keen eye for photography and visual storytelling.
- Ability to conduct thorough research to inform content strategy and campaign development.
- Familiarity with advertising on platforms such as Google and various social media channels.
- Strong organizational skills with the ability to manage multiple projects simultaneously.
- Exceptional written and verbal communication skills, with attention to detail.
- A proactive attitude towards learning new tools and staying current in the digital landscape.
Join us as we elevate our brand through innovative social media engagement!
Job Type: Part-time
Pay: $20.00 - $26.00 per hour
Expected hours: 16 – 32 per week
Benefits:
- Flexible schedule
Ability to Commute:
- Durham, NC 27713 (Required)
Ability to Relocate:
- Durham, NC 27713: Relocate before starting work (Required)
Work Location: Hybrid remote in Durham, NC 27713
Salary : $20 - $26