What are the responsibilities and job description for the Campaign Specialist position at MoEngage Inc.?
MoEngage is an insights-led customer engagement platform trusted by 1,350 global consumer brands, including McAfee, Flipkart, Domino’s, Nestle, Deutsche Telekom, and OYO. MoEngage combines data from multiple sources to help brands gain a 360-degree view of their customers.
MoEngage Analytics arms marketers and product owners with insights into customer behavior. Brands can leverage MoEngage Personalize to orchestrate journeys and build 1 : 1 conversations across the website, mobile, email, social, and messaging channels. MoEngage Inform, the transactional messaging infrastructure, helps unify promotional and transactional communication to a single platform for better insights and lower costs. MoEngage’s AI Suite helps marketers develop winning copies and creatives, optimize campaigns and channels that boost engagement, and help with faster execution.
For over a decade, consumer brands in 60 countries have been using MoEngage to power digital experiences for over a billion monthly customers. With offices in 15 countries, MoEngage is backed by Goldman Sachs Asset Management, B Capital, Steadview Capital, Multiples Private Equity, Eight Roads, F-Prime Capital, Matrix Partners, Ventureast, and Helion Ventures.
MoEngage was named a Contender in The Forrester Wave : Real-Time Interaction Management, Q1 2024 report, and Strong Performer in The Forrester Wave 2023 report. MoEngage was also featured as a Leader in the IDC MarketScape : Worldwide Omni-Channel Marketing Platforms for B2C Enterprises 2023.
Job Responsibilities
Act as the primary point of contact for all technical activities post-launch for customers migrating from other platforms :
- Do hands-on troubleshooting and ensure their day-to-day technical challenges are resolved in a timely and professional manner.
- Have a good understanding of MoEngage architecture and features.
- Help develop and maintain best practices for implementing and supporting MoEngage features in both internal and external customer-facing knowledge bases.
- Document client requested enhancements, develop detailed business requirements, and represent the client in product prioritization cycles.
- Plan and consult client marketing team on use cases and solutioning along with a Customer Success Manager.
Skills and Requirements
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