Social Media Lead

Are you a high agency TikTok native who’s ready to lead how society talks about masculinity, sex, and mental health?

If the idea of joining a venture-backed consumer startup tackling one of the most common yet least-discussed issues facing men excites you - this role is for you.

We're looking for a systems-first content builder who’s ready to turn a social vision into a scalable machine.

You don’t need the perfect resume - but you should be moving fast, learning visibly, and obsessed with creating content that hits emotionally and algorithmically.

We’re hiring for trajectory, not titles.

You might:

• Be a social media exec ready for more ownership, faster learning, and closer proximity to brand strategy
• Have helped a startup run their influencer or content programs, and want to level up
• Be straight out of college and already building a personal TikTok or YouTube following

Wherever you're coming from, you’re someone who:

• Thinks in systems, not chaos
• Moves fast and learns faster
• Loves reverse-engineering what makes content work
• Wants to shape culture, not just chase it

Before we talk about our product and mission, let’s be clear that although we’re tackling men’s sexual problems right now, you don’t need to be a guy to apply. 

At Mojo, we’re all about less screens, more sex. 

Over a third of young adults haven’t had sex in the past year. Not because they don’t want to, but because modern life is drowning them in screens, bad advice, and unrealistic expectations. We live in a modern hyper-connected world that is lonelier than ever. Real human connection has taken a backseat.

And in all of this, men are falling behind. They are struggling with sex in ways most people don’t see. Anxiety, shame, and bad advice are creating a sexless generation. Enough is enough. We’re here to help men break free from these outdated stories and get real about what it means to be sexually confident. Because when a guy is comfortable in his own skin, it doesn’t just help his sex life—it boosts his mental health, relationships, and overall sense of purpose.

Through a combination of 50 years of sexology research and cutting edge AI Mojo has created personalised Dating, Sex, and Relationship coaches — built for men who want to overcome performance anxiety in the bedroom. 

We’ve had crazy global growth, with ~1,000,000 members in 150 countries and counting. We’re backed by two of Europe’s top VC firms, and you might even have seen us on the front cover of the Sunday Times.

Check us out: https://mojo.so

The Role

You’ll work alongside our Director of Marketing and closely with our founders. You’ll own Mojo’s organic social strategy and execution - with TikTok as the lead channel.

You’ll be:

• Turning our brand strategy into platform-native, high-velocity content
• Building the systems that help us publish, test, and learn faster each week
• Managing creators and collaborators with clarity and momentum
• Helping define how we talk about masculinity, performance anxiety, and emotional health at scale

We’re early-stage. The ceiling is high. You’ll help shape the culture, output, and creative engine of Mojo from the inside.

What you'll do:

• Build a repeatable content engine that grows TikTok into a major organic acquisition channel
• Translate brand insights into scroll-stopping hooks, trends, and content
• Launch and evolve a content testing loop that drives weekly learning
• Create short-form video content (sometimes yourself, mostly with creators) - with fast turnarounds
• Source, brief, and manage creators, from test runs to long-term partnerships
• Own the creator pipeline: contracts, feedback, payment, comms
• Turn strategy into social: help shape Mojo’s voice around masculinity, mental health, and stigma
• Comment, engage, and show up on-platform with relevance, speed, and edge

We are building a team of people that have real ownership over the business. To be successful here, you should be willing to roll your sleeves up and get your hands dirty on anything that will help the business be more successful. 

You are:

• A systems-first content builder: you create workflows, templates, and tools to help you move faster
• Obsessed with how and why content works. You track trends, test formats, and think in hooks and patterns
• A creative with taste. Someone who learns from every try
• AI-forward, and comfortable using (or teaching yourself) those tools
• A relationship builder: you make creators feel confident, clear, and supported
• A communicator: organized, proactive, and fast-moving
• Hungry to grow. With the energy, curiosity, and ambition to make it happen
• Genuinely interested in masculinity, sex, and mental health - and excited to lead the conversation

Bonus if you...

• Have already built or contributed to a growing account
• Can show us your own creative experiments, whether they worked or not
• Have worked with creators, freelancers, or talent in any capacity
• Have examples of AI tools, systems, or automations you've taught yourself

• $65-95k salary, with chunky seed round equity package
• Private health, optical, audiological, and dental insurance with Vitality Health
• Hybrid working, 3 days in and 2 days out, with great offices in London & Manhattan
• Three remote working fortnights a year (read more in our handbook)
• 36 days off (inc local bank holidays)
• Parental leave for primary and secondary caregivers
• Workplace nursery benefit and emergency child-sitting allowance 
• Monthly team outings 
• $500 personal wellbeing budget
• Unlimited professional development allowance
• A $100 budget for noise-cancelling headphone to help with deep work
• If you want to learn more about how we work check out our Employee Handbook

We want to build a diverse team with different backgrounds, outlooks and experiences. If you need any adjustments or support when you’re applying, no worries. Just let us know at work@mojo.so

Salary : $65,000 - $95,000