What are the responsibilities and job description for the Senior Manager, Global Insights position at Mondelēz International?
Summary
This role offers an exciting opportunity to join a global company that delivers exceptional business performance through cutting-edge data analysis and innovative marketing strategies. As a Senior Manager, Global Insights, you'll have the chance to make a significant impact on our business performance and contribute to the development of custom models/algorithms. If you're passionate about data analysis and modelling, and have a strong background in MMM, this could be the ideal role for you.
Key Responsibilities:
• Lead a team of cross-functional specialists to design intelligent Marketing Mix measurement and drive digital transformation at a global scale.
• IDentify and incubate best-in-class external partners to deliver state-of-the-art Marketing Mix measurement.
• Collaborate with the business leadership team to manage the vision and agenda for business analytics in your area of responsibility.
• Develop new capabilities and deliver trainings on MMM, Media performance, Media simulation, and optimization.
Qualifications and Experience:
A Bachelor's Degree is required, along with 10 years of experience in Data analysis and modelling. You should have a deep understanding of MMM, including best practices of how to translate MMM insights into actionable recommendations. Effective communication skills are essential to present findings and influence stakeholders.
This role offers an exciting opportunity to join a global company that delivers exceptional business performance through cutting-edge data analysis and innovative marketing strategies. As a Senior Manager, Global Insights, you'll have the chance to make a significant impact on our business performance and contribute to the development of custom models/algorithms. If you're passionate about data analysis and modelling, and have a strong background in MMM, this could be the ideal role for you.
Key Responsibilities:
• Lead a team of cross-functional specialists to design intelligent Marketing Mix measurement and drive digital transformation at a global scale.
• IDentify and incubate best-in-class external partners to deliver state-of-the-art Marketing Mix measurement.
• Collaborate with the business leadership team to manage the vision and agenda for business analytics in your area of responsibility.
• Develop new capabilities and deliver trainings on MMM, Media performance, Media simulation, and optimization.
Qualifications and Experience:
A Bachelor's Degree is required, along with 10 years of experience in Data analysis and modelling. You should have a deep understanding of MMM, including best practices of how to translate MMM insights into actionable recommendations. Effective communication skills are essential to present findings and influence stakeholders.
