What are the responsibilities and job description for the Senior E-commerce Specialist position at Montana Knife Company?
About Us
Montana Knife Company is a premium brand committed to precision craftsmanship and quality. We're seeking a skilled marketer to lead our DTC and e-commerce initiatives, leveraging their expertise in Shopify, social media, and data analysis.
Job Summary
This role involves developing and executing comprehensive marketing strategies, managing external partnerships, and coordinating digital marketing efforts. The ideal candidate will have extensive experience in e-commerce, marketing, and social media management.
Main Responsibilities
- Digital Strategy: Develop and implement a DTC marketing strategy focused on Shopify-based e-commerce operations.
- Social Media: Optimize social media platforms to boost engagement, drive growth, and foster brand loyalty.
- Campaign Execution: Collaborate with cross-functional teams to launch successful campaigns, including product releases, promotions, and event support.
- Process Improvement: Streamline workflows to enhance team productivity and efficiency.
Qualifications
- Minimum 5 years of senior-level e-commerce and marketing experience.
- Proficiency in Shopify, Klaviyo, Google Analytics, and other digital marketing tools.
- Strong analytical skills and data-driven decision-making abilities.
- Experience managing external partners and vendors.
What We Offer
- Salary: Competitive compensation based on experience.
- Benefits:
- Generous Paid Time Off
- 401k Matching Program
- Health Insurance