About Us

Montana Knife Company is a premium brand known for its precision craftsmanship and commitment to quality.

Position Overview

The Senior Level Marketing Expert – DTC/E-commerce will spearhead our marketing efforts, focusing on driving growth and engagement across all digital channels.

Key Responsibilities:

• Strategic Leadership : Develop and implement a comprehensive DTC marketing strategy with a strong focus on Shopify-based e-commerce operations.
• Social Media Management : Oversee and optimize social media platforms (Instagram, Facebook, YouTube, TikTok, etc.) to enhance engagement, drive growth, and build brand loyalty.
• Campaign Execution : Collaborate with the CMO, E-commerce Director, and Product Launch Manager to execute impactful campaigns, including product launches, restocks, and promotional initiatives.
• Marketing Calendar : Own and manage the company's digital marketing calendar, ensuring flawless execution of campaigns and events.
• Process Optimization : Identify and implement workflow improvements to maximize the productivity of the e-commerce and marketing teams.
• Partnership Management : Manage relationships with external partners (SEO, PR, Paid Media, Community Marketing agencies) to ensure alignment with company objectives and deliver exceptional performance.
• Event Support : Work with the MKC Road Team during live events to enhance brand visibility and customer engagement.

Qualifications:

• A minimum of 5 years of senior-level e-commerce and marketing experience, preferably in a fast-paced DTC environment.
• Expertise in Shopify, Klaviyo, Google Analytics, and other key digital marketing tools.
• Proven ability to grow and manage professional social media accounts, with a deep understanding of current trends and best practices.
• Passion for the hunting and outdoor space, with a strong connection to the target audience.
• Exceptional data analysis skills, with the ability to extract actionable insights to drive performance.
• Experience managing external agencies and vendors to achieve strategic objectives.
• Proficiency in Adobe Photoshop and Illustrator; photography skills are a plus.
• Bonus : A background in Culinary, Tactical, or Hunting industries.
• Excellent verbal and written communication skills, with the ability to influence and collaborate across all levels of the organization.

What We Offer:

• Compensation : Competitive salary (DOE – Dependent on Experience).
• Benefits :
  • Paid Vacation
  • 401k Matching Program
  • Partial health insurance coverage

How To Apply:

Submit your portfolio, resume, cover letter explaining why you are the ideal candidate for the Senior Level Marketing Expert – DTC/E-commerce position.