What are the responsibilities and job description for the Moonbug Entertainment is hiring: Digital Media Analyst in New York position at Moonbug Entertainment?
Thank you for considering the Digital Media Analyst role with Moonbug Entertainment, an award-winning global entertainment company that inspires kids everywhere to laugh, learn, and grow. The company is behind some of the biggest kids’ entertainment brands in the world, including CoComelon and Blippi. Moonbug believes every child should have access to our entertaining and enriching content, which is why our shows are available on more than 150 video platforms globally including Netflix, Disney , BBC iPlayer, and YouTube Kids. Moonbug is also a global leader in pre-school music and audio experiences, available on 100 audio platforms globally. Moonbug brands extend far beyond the screen to include streaming music, toys, games, books, live events, and even theme park exhibits.
Moonbug is part of Candle Media, an independent, creator-friendly home for cutting-edge, high-quality, category-defining brands and franchises.
This role will be based on site at our New York, NY office.
About the Role
We are seeking a highly analytical and data-driven Digital Media Analyst to join our Brand Partnerships team in Los Angeles on a contract basis for four months . In this role, you will play a crucial part in maximizing the impact of our brand partnerships by analyzing advertising campaign performance, identifying trends, and providing actionable insights to optimize strategies. You will work closely with the Brand Partnerships, Marketing, and Content teams to ensure data-driven decision-making across all our initiatives.
Key Responsibilities
- Campaign Performance Analysis :
Track and analyze key performance indicators (KPIs) for brand partnerships across various digital platforms (i.e., YouTube via Google Ad Manager and Google Ads, social media platforms, websites, etc.).
Leverage data analysis to provide actionable insights and recommendations for optimizing brand partnership campaigns.
Conduct market research to identify trends in digital media consumption, children's entertainment, and brand partnerships.
Work closely with internal stakeholders to ensure alignment and data-driven decision-making.
Utilize various analytics platforms and tools (e.g., Google Analytics, YouTube Analytics, social media analytics tools) to gather and analyze data.
Minimum Requirements :
Weekly Rate : $1,442-1,538 (Depending on experience)
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Salary : $1,442 - $1,538
