What are the responsibilities and job description for the Sr. Brand Strategist position at Moontide Agency?
Job Description
Job Description
Salary : 120-160
We are looking for a Senior Brand Strategist with a passion for creating impactful campaigns in the beauty and aesthetics space. In this hybrid role, you will drive both the development of campaign strategies and the growth of new business opportunities. You will be responsible for creating data-driven, innovative strategies that align with client objectives and resonate with target audiences, while also contributing to Moontide's overall business development efforts. Collaborating closely with our creative, media, client services, and project management teams, your insights will be key in crafting compelling brand stories and identifying new ways to expand client relationships and drive growth.
Who We Are :
Moontide is a fully integrated, full-service agency based in Southern California. With an entrepreneurial spirit and an independent mindset, were free to think, create, and operate without traditional constraintsand that kind of freedom empowers us to do our best work. We create campaigns that cant be ignored and deliver results that cant be denied. Were passionate about growth, both for our clients and ourselves, and we believe in a balanced approachshooting for the moon while staying grounded. At Moontide, we thrive on collaboration, creativity, and a relentless pursuit of excellence. We celebrate optimism, challenge mediocrity, and know how to have a good time along the way.
Key Responsibilities :
- Campaign Strategy & Business Development : Lead the development of innovative, data-driven brand strategies and identify opportunities for business growth within existing accounts and new prospects.
- Creative Brief Leadership : Craft detailed creative briefs that define campaign goals, audience insights, messaging, creative direction, media strategy, and KPIs, ensuring alignment with both brand and business objectives.
- Cross-functional Collaboration : Work alongside internal teams and clients to bring campaigns to life and ensure seamless execution across all touchpoints.
- Client Engagement & Relationship Building : Act as the primary point of contact for clients, presenting strategies, gathering feedback, and nurturing long-term relationships to drive both campaign success and business growth
- Performance Monitoring & Optimization : Track campaign performance, providing actionable insights and optimizations to improve results and achieve client goals, while also leveraging successes to support new business pitches.
Qualifications :
If you're a strategic thinker with a proven ability to craft impactful campaigns and drive business growth, Moontide offers a dynamic environment to help you make an impact while advancing your career.
